
E-commerce (Media -buyer)
2 weeks ago
**Key Responsibilities**:
- **Campaign Strategy & Planning**:
- Develop and execute paid media strategies across platforms like Google Ads, Facebook, Instagram, TikTok, and other digital channels.
- Define campaign objectives, key performance indicators (KPIs), and budgets to align with overall business goals.
- **Media Buying & Optimization**:
- Purchase and manage media placements on various platforms, ensuring the best ROI on ad spend.
- Continuously monitor ad performance, optimize bidding, creatives, and audience targeting to improve results.
- Conduct A/B testing to optimize ads, landing pages, and funnels for better conversions.
- **Data Analysis & Reporting**:
- Analyze performance data and provide weekly, monthly, and campaign-specific reports.
- Utilize tools like Google Analytics, Facebook Ads Manager, and other tracking software to analyze trends and performance metrics.
- Provide insights and recommendations based on data to improve campaign performance and cost-efficiency.
- **Collaboration & Communication**:
- Work closely with the creative team to develop engaging ad creatives and landing pages.
- Coordinate with the ecommerce team to ensure promotions and sales events are effectively supported by paid media.
- Stay updated on trends in ecommerce and paid media strategies.
**Job Types**: Full-time, Permanent
Pay: ₹20,000.00 - ₹450,000.00 per month
Schedule:
- Day shift
**Experience**:
- total work: 1 year (preferred)
Work Location: In person
Application Deadline: 30/01/2025
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