
Performance Marketing Executive
2 hours ago
We’re looking for a results-driven **Performance Marketing Executive** to join our growing digital team. You’ll play a key role in planning, executing, and optimizing paid campaigns across platforms like **Google, Meta, LinkedIn**, and more. If you’re analytical, detail-oriented, and love testing new growth strategies, we’d love to hear from you
**Key Responsibilities**:
- Plan, launch, and optimize paid marketing campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn, etc.)
- Manage budgets, bidding strategies, and targeting across channels
- Monitor KPIs like **CTR, CPC, CPA, ROAS,** and drive campaign performance
- Write and test ad copy variations to improve conversion rates
- Collaborate with the design team for creatives and landing pages
- **Conduct A/B testing on ads**, audiences, and landing pages
- Analyze performance data and create weekly/monthly reports
- Stay updated with platform changes, trends, and best practices
**Requirements**:
- 1-2 years of hands-on experience in performance marketing or paid media
- Strong understanding of digital advertising platforms (Google Ads, Meta Ads Manager, etc.)
- Experience with tools like Google Analytics, Tag Manager, and UTM tracking
- Basic knowledge of funnels, attribution models, and lead generation
- Data-driven mindset with strong analytical and Excel/Sheets skills
- Excellent communication and time management skills
- Bachelor’s degree in Marketing, Business, or a related field is preferred
**Bonus Points**:
- Experience with landing page tools (e.g. Unbounce, Webflow)
- Familiarity with marketing automation or CRM systems
- Google Ads / Meta Blueprint certification
Pay: ₹20,000.00 - ₹35,000.00 per month
**Location**:
- Noida, Uttar Pradesh (preferred)
Work Location: In person
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