Google Ads Executive

4 days ago

Indore Madhya Pradesh, India Softude Full time

2-6 Years / 2 openings / Indore

**Skills**

***

**1.**
**Proven experience as a Pay Per Click Specialist of minimum 2 years to 6 years with ability to handle Google Ad campaigns on all networks.**

**2.**
**Excellent communication skills**

**3.**
**Bachelor's in Digital Marketing or related field; AdWords certification is a plus**

**4.**
**Agency level experience in handling high budget Paid campaign accounts.**

**5.**
**Ability to identify trends and insights and optimize spend and performance.**

**6.**
**Experience in managing Display network placement lists on Google Ads and other contextual advertising platforms.**

**7.**
**Ability to stay current with search engine and PPC industry trends and developments.**

**8.**
**Creative thinking and problem-solving skills.**

**9.**
**Strong communication skills and ability to present reports to clients.**

**10.**
**Experience in data analysis and reporting**

**11.**Proficient in MS Office (particularly Excel)**

***
**Roles And Responsibilities**

***

**1.**
**Analyse marketing data to make better business decisions, improve our Ad accounts, and maximize return on investment.**

**2.**
**Maintain and optimize Google Ad accounts.**

**3.**
**Having good holds on**
**Pmax Campaigns and shopping campaigns**
**.**

**4.**
**Experience in managing the video campaigns which drive the numbers.**

**5.**
**Analyse marketing data to identify trends and patterns to improve product efficiency and usability.**

**6.**
**Improve Ad accounts and maximize return on investment.**

**7.**
**Manage and optimize Ad Copy, Bid Prices, Cost per Conversion, Cost per Click, and Keyword Research.**

**8.**
**Identify trends and insights and optimize spend and performance based on insights.**

**9.**
**Manage Display network placement lists on Google Ads and other contextual advertising platforms.**

**10.**
**Stay up-to-date with search engine and PPC industry trends and developments.**

**11.**
**Brainstorm new growth strategies to increase impressions and click share. Work independently in a fast-paced environment.**

**12.**Communicate directly with clients and present reports on a daily, weekly, and monthly basis.

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