Copy Supervisor
1 week ago
First, can you think?
Second, can you write?
Third, can you put yourself in the shoes of the target audience?
Fourth, do you have the ability to think independently, without ‘parental’ supervision?
Fifth, do you think you could become a Creative Director once we marinate you in red-hot chilly sauce?
If the is answer is yes X 5, we want you real bad.
**As a copy supervisor at Kreativ Street, your key responsibilities are the following**:
- Understand the brands assigned to the core including but not limited to its market, target audience, communication challenges and objectives, tonality of the brand, competition, etc.
- Liaison with the strategy, account management (servicing) and art team to develop outstanding creative work for social, digital and mainline
- Lead big digital and mainline campaign including digital films, TVC, print ad, activation, etc. and seeing through the output end-to-end
- Lead and manage a team of copywriters and art folks
- Lead creative strategy workshop internally and externally (with client) to discuss and agree on the campaign calendar for the year
- Ensure 100% client retention by delivering output of highest quality
- Grow the account 30% YOY by pro-actively suggesting ideas and opportunities for your brand
- Prior experience of 5-7 years in marketing / advertising domain
- Ability to crack creative ideas independently
- Ability to articulate and execute campaign ideas (end-to-end)
- Ability to interact internally and externally (with clients)
- Ability to lead and manage a team of 4-6 copywriters and art folks
- Prior experience in handling large campaigns and supervising output end-to-end
- Exposed to cinema/popular culture
- Love for advertising
**About Kreativ Street**:
Kreativ Street is one of the leading full-stack marketing agency in the country offering services across creative, digital and technology domain. Its portfolio of client includes several Fortune 500 clients, top investor backed high growth startups, global organisation, among others. Some of the marquee clients are HCL Technologies, CredAvenue, Twitter India, Dalmia Cement, Randstad, etc.
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