Paid Social Strategist

Company Description:
**About Merkle**

Merkle is a global data-driven, technology-enabled performance marketing agency. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios. We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity, and many others to build and execute customer-centric business strategies. With more than 9,000 smart, dedicated people in more than 50 offices around the world, we are still growing at a rate that outpaces the market, with 2018 net revenue of $846million.

**About Dentsu**

Dentsu is the world’s largest advertising agency brand, a company with a history of 118 years of innovation, the Dentsu Group provides a comprehensive range of client centric brand, integrated communications, media and digital services through its ten global network brands—Carat, Dentsu, dentsu X, iProspect, Isobar, McGarry Bowen, Merkle, MKTG, Posterscope and Vizeum—as well as through its specialist/multi-market brands. The Dentsu Group has a strong presence in over 145 countries and regions across five continents and employs more than 62,000 dedicated professionals. Dentsu Aegis Network Ltd., its international business headquarters in London, oversees Dentsu’s agency operations outside of Japan. The Group is also active in the production and marketing of sports and entertainment content on a global scale.

**Job Description**:
Sokrati, a leader in Paid Search & Social Advertising, provides a sophisticated technology solution to efficiently manage Digital Marketing campaigns for several large brand clients in India. The platform deals with 20M+ impressions per day, real-time optimization algorithms, a scalable & intuitive analytics platform and more - all developed in-house. We are currently a 500+ people team and growing extremely fast to gain more market share and roll out even cooler technology solutions in Digital Advertising space.

In pursuit of this, Sokrati seeks to hire talented **Account Managers (Paid marketing)/Facebook Ad Operations Managers** who have strong channel knowledge in to deliver best in class account management solutions and the best possible **paid media experience** in the industry.
- Be responsible for day to day **Paid social ad operations** and performance of client accounts, requiring interaction with both internal and external stakeholders.
- Understand client goals, create and execute strategies to exceed defined goals
- Provide strategic insights on the landing page, ad creative etc. for your set of clients.
- Own, manage and grow digital channel strategies for clients.
- Be responsible for all regular (and ad hoc) reporting and analysis of digital activity providing crucial insights into further sales and marketing opportunities, and effectively communicating this to the client.
- Build, watch and maintain the digital advertising budget and track success metrics
- Work with leadership to explain and modify strategic plans
- Understand and stay current on industry trends, competitive landscape and internal product development efforts
- Be accountable for Quarterly Business Review meeting and showcase business growth.
- Be responsible for Quality and timely deliverables for client’s requests.

**You'd fit right in, if you**:

- Any Graduate/MBA with 2+ years of **relevant work experience in Social Media Paid Marketing.**:

- Have hands on knowledge of **Facebook Business Manager**:

- Have experience in managing the advertising spends upwards of 5 Lacs/month per client account.
- Have strong project management skills including demonstrated ability to think end-to-end, manage long-term projects and manage multiple projects simultaneously.
- Have excellent problem-solving and analytical skills and impeccable business judgment.
- Have excellent communication and interpersonal skills, with the ability to be personable yet persistent.
- Have an appetite for Risk and should be a strong decision-maker.
- Have experience managing a team of ad operations associates/social media account managers

**And if you’re excited about**:

- Being a part of the company doing something amazing & redefining stuff.
- Making a splash in a multi-billion-dollar Digital Advertising industry
- Learning & growing far beyond your current horizon
- Competitive Compensation with the usual benefits
- A place full of like-minded & ridiculously smart folks
- A start-up culture that you’d cherish forever in your work life

Then, we would love to have a chat with you

Qualifications:
Additional Information:
More Information:
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