Public Relation Officer

2 days ago

Indore Madhya Pradesh, India APPLE HOSPITAL, INDORE Full time

**Key Responsibilities**:

- **Strategic Communication**: Develop and implement comprehensive PR strategies to promote the hospital's brand, services, and initiatives.
- **Media Relations**: Build and maintain relationships with local, regional, and national media outlets. Coordinate press releases, media kits, and other materials to secure positive coverage.
- **Crisis Management**: Act as the primary point of contact during crises or emergencies, managing communication to protect the hospital's reputation.
- **Content Creation**: Draft and edit press releases, speeches, articles, and other communication materials. Ensure all content aligns with the hospital’s messaging and branding guidelines.
- **Event Planning**: Organize and promote hospital events, including health fairs, community outreach programs, and press conferences.
- **Social Media Management**: Oversee the hospital’s social media presence, including content creation, scheduling, and engagement with followers.
- **Stakeholder Engagement**: Collaborate with internal departments, healthcare professionals, and community organizations to foster strong relationships and ensure aligned messaging.
- **Monitoring & Reporting**: Monitor media coverage, industry trends, and public opinion. Provide regular reports on PR activities and outcomes to the marketing team and senior management.

**Benefits**:

- Commuter assistance
- Flexible schedule
- Leave encashment
- Paid time off

Schedule:

- Day shift
- Weekend availability

Supplemental Pay:

- Overtime pay

**Education**:

- Bachelor's (preferred)

**Experience**:

- Marketing: 1 year (preferred)

Shift availability:

- Day Shift (preferred)

Work Location: In person

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