Agriculture Marketing
1 day ago
**Position Overview**:
**Key Responsibilities**:
**Market Research & Analysis**:
- Conduct market research to understand consumer preferences, market demand, and competition.
- Analyze trends in agricultural products and services.
- Develop insights into pricing, quality, and availability of agricultural products.
**Strategic Marketing & Promotion**:
- Develop marketing campaigns tailored to target audiences, including farmers, distributors, and consumers.
- Create advertising materials, brochures, and online content to promote agricultural products.
- Organize trade shows, exhibitions, and farmer engagement events.
**Sales & Distribution**:
- Build relationships with buyers, wholesalers, and retailers in the agricultural sector.
- Negotiate contracts and manage supply agreements for agricultural goods.
- Ensure the efficient distribution and logistics of products to target markets.
**Farmer Support & Education**:
- Provide farmers with advice on pricing strategies, quality improvement, and market access.
- Conduct workshops to educate producers about market trends and best practices.
**Reporting & Analysis**:
- Monitor the effectiveness of marketing campaigns and adjust strategies as needed.
- Prepare reports and presentations for stakeholders detailing market performance.
**Qualifications**:
- **Education**: Bachelor’s degree in Agricultural Marketing, Agribusiness, Agricultural Economics, or a related field.
- **Experience**: 3-5 years of experience in marketing, sales, or supply chain management, preferably in the agricultural sector.
- **Skills**:
- Strong analytical and research skills.
- Excellent communication and negotiation abilities.
- Proficiency in digital marketing tools and CRM software.
- Knowledge of agricultural practices and supply chain logistics.
**Key Attributes**:
- Passion for agriculture and sustainability.
- Ability to work independently and collaboratively in a fast-paced environment.
- Strong problem-solving and decision-making capabilities.
**Languages**:
English and Telugu are mandatory; Hindi and other languages are welcome.
Pay: ₹35,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Flexible schedule
- Health insurance
- Internet reimbursement
- Leave encashment
- Provident Fund
Schedule:
- Day shift
- Monday to Friday
Supplemental Pay:
- Commission pay
- Performance bonus
Ability to commute/relocate:
- Royapettah, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (preferred)
**Education**:
- Bachelor's (preferred)
**Experience**:
- total work: 5 years (preferred)
- Agri - Marketing: 3 years (required)
**Language**:
- Telugu (required)
- English (required)
- Hindi (preferred)
**Location**:
- Royapettah, Chennai, Tamil Nadu (preferred)
Shift availability:
- Day Shift (preferred)
Work Location: In person
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