PPC Executive

3 days ago

Vadodara Gujarat, India Rajarshi Solutions Full time

**Key Responsibilities**:

- Plan, create, and manage PPC campaigns across Google Ads, Bing Ads, and social media platforms.
- Conduct keyword research and selection for PPC campaigns.
- Monitor, analyze, and optimize campaign performance to maximize ROI and achieve business objectives.
- Write engaging ad copy and design compelling ad creatives to drive clicks and conversions.
- Perform A/B testing to identify the best-performing ads and strategies.
- Track KPIs such as CTR, CPC, and CPA and generate regular performance reports.
- Conduct competitor analysis to stay ahead in the industry.
- Stay updated with the latest trends and best practices in PPC and digital marketing.

**Requirements**:

- Minimum 1 year of experience in PPC campaign management.
- Proficient in Google Ads, Bing Ads, and social media advertising platforms (e.g., Facebook Ads Manager).
- Strong analytical skills and experience with tools like Google Analytics and SEMrush.
- Ability to work with budgets and ensure campaigns align with business goals.
- Knowledge of bid management tools (e.g., Google Ads Editor, Marin, or Kenshoo) is a plus.
- Excellent written and verbal communication skills.
- Certification in Google Ads or a related field is preferred but not mandatory.

Pay: ₹11,000.00 - ₹30,000.00 per month

Schedule:

- Day shift
- Fixed shift

Supplemental Pay:

- Performance bonus

Ability to commute/relocate:

- Vadodara, Gujarat: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Diploma (preferred)

**Experience**:

- total work: 1 year (preferred)
- PPC Campaign Management: 1 year (preferred)

Work Location: In person

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