Digital Marketing Executive

6 days ago

Chennai Tamil Nadu, India CSD FACADE SYSTEMS Full time

**JOB OVERVIEW**
**ROLES AND RESPONSIBILITES**:

- Develop and implement integrated digital marketing strategies to promote aluminium doors, windows, and façade products.
- Manage SEO, SEM, and PPC campaigns to drive website traffic and generate B2B/B2C leads.
- Create engaging and technical content tailored to architects, contractors, and project developers.
- Manage and grow the company’s social media presence (LinkedIn, Instagram, Facebook, YouTube).
- Collaborate with the sales and design teams to align digital marketing with product positioning and customer journey.
- Monitor and analyse campaign performance through tools like Google Analytics, Google Ads, and CRM dashboards.
- Oversee website updates and ensure SEO-friendly structure, layout, and performance.
- Conduct regular competitor benchmarking and stay updated on digital trends in the construction and building materials industry.
- Maintain marketing asset library including brochures, case studies, video content, and product showcases.

**QUALIFICATION & SKILL** - Bachelor’s degree in Marketing, Business, Communications, or related field.
- 3-6 years of hands-on digital marketing experience, preferably in the building materials or construction-related industry.
- Proficiency in digital tools.

**Perks and Benefit**
**1. Insurance**
**2.PF**
**3. Bonus**
**4.Increment**
**4.Employee Engagement**

Pay: From ₹25,000.00 per month

Schedule:

- Day shift

**Experience**:

- Advertising sales: 4 years (required)

Work Location: In person

Expected Start Date: 03/06/2025

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