Digital Marketing Executive

1 day ago

India Sadup Softech Full time

India, Hyderabad
- Full-Time
- 3 M agoExperience

Positions opened

**2**

**_You will be responsible to streamline digital activities & increase company / client’s digital exposure:_**
- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
- Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey.
- Reviewing and optimizing the design and content of all online assets including the company website and social media pages.
- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
- Using A/B testing to optimize digital marketing performance.
- Analyzing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
- Planning and executing CRM, marketing automation and lifecycle marketing initiatives.
- Using customer insights to construct effective CRM campaigns.
- Driving performance marketing via Google Ad Words, PPC, SEO/SEM, Display Ads, Customer Acquisition Funnel and Facebook Ads.
- Working with other stakeholders to optimize the conversion funnel for specific traffic sources, campaigns, user segments etc.
- Planning and executing viral marketing campaigns across a range of social media platforms.
- Working on app store optimization.
- Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.
- You must have good knowledge ideally in Digital Marketing within IT industry.
- Knowledge within Social Media/ Viral Marketing, App Marketing, CRM/ Loyalty Marketing, Startup Experience, Customer Acquisition Funnel and Performance marketing would be a strong advantage.
- You must have good knowledge of Web Analytics Tools (eg. Google Analytics).
- You should be strong team player who can manage multiple stakeholders.
- You enjoy finding creative solutions to problems.
- You should possess strong analytical skills and are comfortable dealing with numerical data.

We ensure our employees / work personal’s health & safety first by maintaining the office premises sanitized. Our employees maintain social distance and by regular mandatory temperature checks, we as a team defend un-certainties.
- We are looking for_**_ Digital Marketing Executive_**_ who could thrive our goals to an extra mile._

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