
Marketing Executive
2 days ago
**Key Responsibilities**
- Develop and implement marketing plans to increase patient footfall and service awareness.
- Coordinate community outreach programs, health camps, and awareness initiatives.
- Build and maintain relationships with doctors, corporate organizations, and referral partners.
- Plan digital marketing activities including social media campaigns, website updates, and online promotions.
- Assist in creating promotional materials such as brochures, posters, press releases, and newsletters.
- Monitor market trends, competitor activities, and patient feedback to recommend improvements.
- Organize and participate in hospital events, CME programs, and health exhibitions.
- Support in lead generation, follow-ups, and conversion of inquiries into patient visits.
- Maintain a database of marketing activities and provide regular reports to the management.
- Ensure brand consistency across all communication channels.
**Qualifications & Skills**
- Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred).
- 1-3 years of experience in marketing, preferably in healthcare/hospital industry.
- Strong communication, negotiation, and interpersonal skills.
- Knowledge of digital marketing and social media platforms.
- Ability to manage multiple projects and meet deadlines.
- Proficiency in MS Office (Word, Excel, PowerPoint).
- Creative thinker with strong problem-solving skills.
**Work Conditions**
- Location: Patna, Bihar
- Full-time position, requiring flexibility to attend events and community programs.
- Reporting to: Marketing Manager / Hospital Administrator
Pay: ₹20,000.00 - ₹25,000.00 per month
**Benefits**:
- Paid sick time
Work Location: Remote
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