Digital Marketing Executive

1 week ago

Pune Maharashtra, India CRUTZ LEELA ENTERPRISES Full time

Job Title: Digital Marketing Executive - IT Services

Experience: 2 - 4 Years

Job Summary:
We are looking for a proactive and analytical Digital Marketing Executive with 2-4

years of experience, preferably in the IT Services industry, to drive performance

will focus on generating high-quality leads, optimizing digital touchpoints, improving

social media, Corporate Culture Building and contributing to business growth by

aligning digital strategies with organization goals.

Key Responsibilities:

- Plan and execute performance marketing campaigns (Google Ads, LinkedIn,

Meta, etc.) targeting enterprise clients and key decision-makers.
- Drive demand generation for through paid media, SEO, and remarketing

campaigns.
- Collaborate with the pre-sales and business development teams to create

leads.
- Track, optimize, and report KPIs such as CPL, ROAS, and lead quality using

tools like Google Analytics, Google Tag Manager, and HubSpot/CRM

platforms.

improve engagement and conversions.
- Research competitor strategies and emerging trends in B2B IT marketing to

maintain a competitive edge.
- Support RFP/RFI processes by providing digital insights, client-specific

campaign ideas, and performance data for proposal documentation.

**Requirements**:

- Bachelor’s degree in marketing, IT, Business, or related field.
- 2-4 years of experience in digital marketing, with performance marketing

experience in the IT Services or B2B tech domain.
- Hands-on experience with platforms such as Google Ads, LinkedIn Ads,

Google Analytics, SEMrush, and marketing automation tools (e.g., HubSpot,

Mailchimp)

cloud services and managed services.
- Strong communication and collaboration skills, especially working with HR,

sales and pre-sales teams.
- Ability to manage budgets and deliver data-driven insights.

Preferred Qualifications:

- Google Ads, HubSpot and LinkedIn Marketing certifications
- TradeDesk Certification (Optional)
- Experience in marketing to global clients, especially in the US
- Familiarity with CRM systems like Salesforce or Zoho (Optional)

**Job Types**: Full-time, Permanent

Pay: ₹100,000.00 - ₹700,000.00 per year

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift

Supplemental Pay:

- Performance bonus
- Yearly bonus

Work Location: In person

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