Influencer Marketing

1 day ago

Shastri Nagar Delhi Delhi, India Lakshya Jeevan Jagriti Full time

**Responsibilities**
- Own the planning and execution of influencer marketing and PR initiatives.
- Identify and evaluate new influencer talent.
- Manage negotiations and ensure timely execution of talent contracts and payments.
- Manage day-to-day relationships with influencers and creators.
- Manage influencer activations end to end, including pitch meetings, rate negotiations, and contracting, building creative briefs, managing content review/approvals process, and campaign reporting.
- Oversee the budget associated with influencer marketing campaigns and projects, ensuring maximum use and efficiency.
- Work closely with Influencers to ensure all contracted deliverables are submitted correctly and on time.
- Manage the planning and execution of product launches, campaigns and other brand initiatives with influencers.
- Assist with the ideation, planning and execution of photo and video shoots.
- Collaborate with cross-functional teammates to leverage influencer relationships to support social media, content marketing and digital advertising.
- Develop measurement framework to help evaluate potential influencer partnerships and to evaluate performance of current influencer portfolio.
- Standardize influencer marketing metrics, sharing and reporting on KPIs, and evangelizing them with clients.
- Track cultural trends and nuance across key markets and leverage those insights to inform local influencer portfolio and activation strategy.
- Partner with Amplify leadership to develop long-term strategies for building a portfolio of influencers across key verticals (music, consumer tech, outdoors, content creation, gaming, etc.)

Pay: ₹10,000.00 - ₹15,000.00 per month

Schedule:

- Day shift

**Experience**:

- total work: 1 year (required)

Work Location: In person

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