Digital Marketing Executive

**Digital Marketing Executive** (3+ Years Experience)

**About Us**

Vruksh Digital Solutions is a 360 degree Digital Marketing Agency based in Navi Mumbai & Mumbai, Indian Businesses nationwide approach us to help them establish brand identity and position themselves strategically in the marketplace. We are fast-paced, results-driven, and constantly-evolving to meet our clients’ needs as they connect with their audiences. We are results-driven digital marketing agency dedicated to crafting high-impact visual campaigns across social, web, and branding platforms.

**Position Summary**

**Key Responsibilities**

**Campaign Management**
- Develop and manage digital marketing budgets and track ROI on all campaigns
- Create compelling ad copy, landing pages, and marketing materials
- Monitor campaign performance and provide regular reports with actionable insights

**Social Media Marketing**
- Manage and grow company social media presence across platforms (Facebook, Instagram, LinkedIn, Twitter, etc.)
- Create engaging content calendars and post schedules
- Respond to comments, messages, and engage with followers
- Analyze social media metrics and adjust strategies accordingly

**Content Marketing**
- Develop content marketing strategies to drive engagement and lead generation
- Create and optimize blog posts, articles, infographics, and video content
- Collaborate with design team to produce visually appealing marketing materials
- Ensure all content aligns with brand voice and messaging

**SEO & SEM**
- Conduct keyword research and implement SEO best practices
- Optimize website content for search engines and user experience
- Manage Google Ads/Meta campaigns and other paid advertising platforms
- Monitor website analytics and search engine rankings

**Analytics & Reporting**
- Track and analyze digital marketing performance using tools like Google Analytics, Facebook Insights, etc.
- Prepare detailed monthly and quarterly marketing reports
- Identify trends and insights to improve campaign effectiveness
- Present findings and recommendations to management

**Required Qualifications**

**Education & Experience**
- Bachelor's degree/Diploma in Marketing, Communications, Business, or related field
- 2-4 years of experience in digital marketing or related role
- Proven track record of successful digital marketing campaigns

**Technical Skills**
- Proficiency in digital marketing tools and platforms (Google Analytics, Google Ads, Facebook Business Manager, etc.)
- Experience with marketing automation tools (HubSpot, Mailchimp, or similar)
- Basic knowledge of HTML, CSS, and website management
- Familiarity with graphic design tools (Canva, Adobe Creative Suite) is a must
- Understanding of CRM systems and lead management

**Core Competencies**
- Strong analytical and problem-solving skills
- Excellent written and verbal communication skills
- Creative thinking and ability to generate innovative marketing ideas
- Detail-oriented with strong organizational and project management skills
- Ability to work independently and manage multiple projects simultaneously
- Up-to-date with the latest digital marketing trends and best practices

**Preferred Qualifications**
- Google Ads and Google Analytics certifications
- Experience with e-commerce platforms and online sales
- Knowledge of marketing automation and lead nurturing
- Previous experience in B2B or B2C marketing
- Familiarity with conversion rate optimization (CRO)

**What We Offer**
- Competitive salary range: [Insert salary range]
- Performance-based bonuses and incentives
- Professional development opportunities and training
- Flexible work arrangements
- Health insurance and other benefits
- Dynamic and collaborative work environment
- Opportunity to work with cutting-edge marketing technologies

**Why Join Us**
- Work on exciting brand and campaign videos that reach millions
- Flexible work environment with opportunities to upskill
- Creative freedom to experiment and push design boundaries
- Collaborative team culture that values talent and initiative
- Competitive salary + growth path to lead digital marketing manager roles

**How to Apply**

**Previous Experience**: +3years experience in the relevant field

**Salary**: Depends on Expertise and last drawn

**Note**: There will be 3 month probation period

Pay: ₹15,000.00 - ₹30,000.00 per month

**Benefits**:

- Flexible schedule
- Paid sick time
- Paid time off

Ability to commute/relocate:

- Vashi, Navi Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Diploma (preferred)

**Experience**:

- Facebook Advertising: 2 years (preferred)
- Social media management: 2 years (required)
- Google Ads: 2 years (preferred)
- Digital marketing: 2 years (required)

Work Location: In person