SEO Executive

6 days ago

Chennai Tamil Nadu, India Matrimony.com Full time

ProductTamil NaduPosted On
28 Apr 2025
End Date
15 Jul 2025
Required Experience
1 - 3 Years
- Basic Section

New Job TitleNo. Of Openings

1

BAND

Band 1

Grade

Level 2

Designation

SEO Executive

Campus/Non CampusEmployment TypeRequisition Type

Replacement

Employee CategoryTAT

30

Closing Date

15 Jul 2025
- Organisational

Company

Matrimony.Com

Business Unit

Group Functions-Common

Department

Product

Sub Department

Product

Country

India

Region

Tamil Nadu

State

Tamil Nadu

City

Chennai

Working Location

Beliciaa Towers

IndustryFunctional AreaRole- Skills

Skill

SEO

GOOGLE ANALYTICS

KEYWORD RESEARCH

WEB ANALYTICS

SOCIAL MEDIA MARKETING

PPC

SEM

GOOGLE WEBMASTER TOOLS

GOOGLE ADWORDS

SEARCH ANALYSIS

Minimum Qualification

No data available
- Job Description

**Designation - SEO Executive**

**Reporting to - Product Manager**

**About Us**

**Role Overview**

The incumbent will be responsible for Web Portal & E-Commerce websites in On-Page & Off-Page Optimization, Keyword Analysis, Competitor Analysis & Etc while using SEO tools like Google Search Console, Google Analytics, SEMrush, & Aherf

**Key Responsibilities**
- Opportunity Sizing: Perform detailed keyword research on the websites by considering the existing SEO reach, competition benchmarking and cross-channel analysis to arrive at targeted keyword sets. Use inputs from this analysis to employ a bottoms up approach to forecast the organic opportunity for the websites.
- Goal Delivery: Monitor daily performance metrics to understand SEO strategy performance. Lead the SEO goal achievement plan as a part of project teams
- Technical Analysis: Lead comprehensive technical site audits on desktop & mobile device to identify gaps like page indexing, text to HTML ratio, broken links, etc.
- On Page Optimization: Lead detailed analysis of all on-page attributes like H1 tags, meta-tags, title tags, content, schema & etc. and provide recommendations based on SEO best practices for optimization.
- Off page: Lead in-depth link analysis by evaluating multiple link data points and properties. Categorize the links as positive or negative impact links and create action plans around link building or removal.
- SEO analytics: Lead data analysis on SEO and derive actionable insights to enable continuous optimization. Be analytical and creative in representing SEO data in different reports and dashboards. Provide SEO insights over Weekly, Monthly, Quarterly and Yearly touch points.

**Skill and Competencies**
- Strong knowledge of SEO - Both On-page and Off-page optimization in Portal Website
- Solid understanding of performance marketing, conversion, and online customer acquisition
- Knowledge of ranking factors and search engine algorithms
- Knowledge of SEO tools and vast data analysis skill is MUST.
- Strong skills in Content Strategy are MUST

**Education and Experience**
- UG : Any Full Time B.Tech/BE/ MBA, MCA Graduate /Post Graduate
- 2+ years of work experience in successfully developing and executing SEO campaigns
- Comfortable analysing high volumes of data on a daily basis
- The ability to work in a fast-paced environment.
- The ability to handle multiple projects concurrently.
- Effective communication skills

**Job Location - Chennai

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