
Digital Marketing Executive
2 weeks ago
**Key Responsibilities**:
- Plan, create, and manage performance marketing campaigns on **Meta Ads** and **Google Ads** platforms.
- Optimize campaigns to meet KPIs such as CTR, CPC, ROAS, and conversion rates.
- Conduct keyword research, competitor analysis, and SEO audits.
- Implement on-page and off-page SEO best practices to improve search engine rankings.
- Monitor website analytics and campaign performance using tools like Google Analytics, Google Tag Manager, and Meta Pixel.
- Develop and present performance reports and actionable insights.
- Collaborate with content and design teams to ensure brand consistency and effective messaging.
- Stay updated with the latest digital marketing trends and best practices.
**Requirements**:
- Proven experience managing paid advertising campaigns on **Meta Ads Manager** and **Google Ads**.
- Solid understanding of **SEO** fundamentals (on-page, off-page, and technical SEO).
- Proficiency in tools such as Google Analytics, SEMrush/Ahrefs, Google Search Console, and Meta Business Suite.
- Strong analytical skills and ability to interpret data to improve performance.
- Excellent communication and project management skills.
- Degree in Marketing, Digital Media, or a related field is a plus.
Pay: ₹20,000.00 - ₹25,000.00 per month
Schedule:
- Day shift
- Monday to Friday
- Weekend availability
Application Question(s):
- What is current salary?
Work Location: In person
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