
Performance Marketing Executive
19 hours ago
**Job description**
Positions
- Performance Marketing Executive
Experience
- 2 to 6 years
Location
- Ahmedabad
**Key Responsibilities**:
- Develop and execute performance marketing strategies to drive customer acquisition, lead generation, and revenue growth.
- Plan, create, and optimize Google Ads campaigns, including search, display, and remarketing campaigns, to maximize ROI and achieve performance goals.
- Conduct keyword research, ad copywriting, and A/B testing to optimize campaign performance and improve ad relevance and quality score.
- Monitor campaign performance, analyze data, and generate actionable insights to optimize performance and drive continuous improvement.
- Manage social media advertising campaigns across platforms such as Facebook, Instagram, LinkedIn, and Twitter to increase brand awareness and engagement.
- Implement conversion tracking and attribution models to measure the effectiveness of marketing campaigns and optimize budget allocation.
- Collaborate with cross-functional teams, including creative, content, and analytics, to develop integrated marketing campaigns and initiatives.
- Stay up-to-date with industry trends and best practices in performance marketing, digital advertising, and social media management.
**Job Types**: Full-time, Permanent
**Job Types**: Full-time, Permanent
Pay: ₹30,000.00 - ₹70,000.00 per month
Schedule:
- Day shift
- Morning shift
**Education**:
- Bachelor's (preferred)
**Experience**:
- Lead generation: 1 year (preferred)
- Performance marketing: 2 years (preferred)
- Google Ads: 2 years (preferred)
**Language**:
- English (preferred)
Work Location: In person
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