
Cslt-digital Marketing, SEO
2 weeks ago
**When you join Verizon**:
You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife.
Verizon is a leading provider of technology, communications, information and entertainment products, transforming the way we connect across the globe. We’re a diverse network of people driven by our ambition and united in our shared purpose to shape a better future. Here, we have the ability to learn and grow at the speed of technology, and the space to create within every role. Together, we are moving the world forward - and you can too. Dream it. Build it. Do it here.
**What you’ll be doing**:
- Supporting development of compelling content that aligns with Verizon’s business objectives across Verizon Consumer Group, Verizon Business Group, and Corporate Communications.
- Creating content in the form of metadata including title tags & meta descriptions. Additionally, assist in the development of direct answers for our Yext experience pages.
- Regularly assessing Verizon’s content performance to identify optimization opportunities in order to drive incremental, qualified traffic growth.
- Helping to establish content guidelines and processes for requesting, creating, editing, publishing, repurposing, and retiring content.
- Maintaining expert level understanding of latest industry trends, guidelines, and algorithm changes as it relates to Verizon’s content strategy.
- Being diplomatic and saying "no" to certain content requests that we don't support while preserving relationships with key stakeholders
**You'll need to have**:
- Bachelor's degree or four or more years of work experience.
- Seven or more years of relevant work experience in SEO focused content strategy.
- Ability to review, write, and edit website text (metadata & on-page copy) and other content as needed to advance Verizon’s business objectives.
- Work within tight deadlines while maintaining a high level of quality.
- Exceptional editorial, writing, and proofreading skills.
- Proficient in Google Docs, Microsoft Word, Adobe Acrobat, and general computer knowledge.
- Marketer/agency/consultative services experience in SEO.
- Experience communicating the value of SEO focused content strategy.
- Experience managing projects involving multiple stakeholders.
- Experience leveraging data as a guide for strategy and decision making.
- Knowledge of strategic SEO principles.
**Even better if you have one or more of the following**:
- Experience with SEO tools to inform content strategy including but not limited to SEM Rush, SimilarWeb, Ahrefs, Google Search Console, and Google Analytics.
- Knowledge of search engine algorithms and search engine user behavior.
- Six or more years of relevant work experience.
- Experience in relevant web design principles, UX/CX best practices.
- Strong analytical and creative problem-solving skills.
- Experience analyzing data, monitoring campaigns for improvements, and ensuring campaign goals are being fully met.
- Ability to rapidly build expertise on new businesses and industry verticals.
**Where you’ll be working**: In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager.
**Scheduled Weekly Hours**: 40
**Equal Employment Opportunity**:
Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to race, gender, disability or any other legally protected characteristics.
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