Content Strategist

2 days ago

Velachery Chennai Tamil Nadu, India Error Makes Clever Full time

**Job Title**: Content Strategist

**Location**:Chennai

**Job Type**: Full-time

**Experience**: 2 to 4 years

**Roles & Responsibilities**:

- Develop innovative and engaging content strategies for brand campaigns, social media, and digital platforms.
- Manage and oversee social media platforms (Instagram, LinkedIn, YouTube, etc.), ensuring consistent brand messaging and audience engagement.
- Develop storytelling techniques that align with the company's philosophy and branding.
- Collaborate with designers, marketing teams, and product managers to produce cohesive and impactful content.
- Stay updated with industry trends, competitor strategies, and audience behavior to refine content approaches.
- Innovate with reels, short-form videos, carousel posts, and interactive content to maximize audience reach and engagement.
- Utilize analytics tools to track success, refine strategies, and improve future content campaigns.
- Provide creative ideas for video editing, including trending formats, storytelling techniques, and engaging transitions.
- Brainstorm and suggest new content formats to enhance brand visibility and engagement.

**Requirements**:

- 2 to 4 years of experience in content strategy, creative writing, or brand storytelling.
- Strong understanding of marketing trends, audience psychology, and brand positioning.
- Experience in writing for digital platforms, including social media, websites, and advertising.
- Ability to create compelling messaging for campaigns with measurable impact.
- Knowledge of social media algorithms and content optimization strategies.
- Familiarity with video editing trends, tools, and storytelling techniques.
- Strong collaboration skills to work with cross-functional teams.

**Preferred Skills**:

- Experience with video scripting.
- Knowledge of SEO principles and content marketing best practices.
- Ability to work in a fast-paced environment with multiple projects simultaneously.
- Proven experience as a Content Strategist or similar role in digital marketing.
- Strong understanding of SEO, content marketing, and audience analytics.
- Excellent writing, editing, and communication skills.
- Creative, strategic thinker with a passion for creating engaging digital content.

Pay: ₹272,055.37 - ₹500,000.00 per year

**Benefits**:

- Health insurance
- Leave encashment
- Paid sick time
- Paid time off

Schedule:

- Day shift

Application Question(s):

- Do you know Tamil?
- How many years of experience do you have in content strategy, creative writing, or brand storytelling?
- Do you have knowledge of SEO principles and best practices in content marketing?
- How many years of work experience do you have with Video Scripts?
- Will you be able to bring your own laptop for work?

Work Location: In person

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