Area Sales Officer

4 days ago


Cuddalore, India Ciel HR Full time

**Job Title : Area Sales Officer**

Job Location : Tirunelveli

Experience : 3-5 Years

Salary : Nagotiable

Relevant Industry : Diary and Farm Industry

Relevant Skills : Sales, Product Knowledge, Marketing stragedy

**Job Summary**:
The role of the Area Sales Officer encompasses a range of key responsibilities vital to the success of our organization. The primary focus of this position is to drive sales growth and achieve targets within designated geographic areas.

**Key Responsibilities**:
1. **Market Operations**:

- Begin market **work at 7:00 AM**, with the first call point at this time.
- Complete 30 retailer visits per day, including 5 new calls.
- Adhere to the daily PJP (**Pre-Plan Journey**); seek prior approval for any changes.
- Submit expense bills to Head Office (HO) on the 1st and 17th of each month.
- Maintain and send distributor-wise manual DSR (Daily Sales Report) to HO before the 3rd of each month.

2. **Sales Data and Appearance**:

- Carry and update sales data regularly.
- Maintain a neat and professional appearance in dress code/uniform.

3. **Reporting and Documentation**:

- Report daily Target vs. Actual performance to the reporting manager.
- Appoint at least one distributor with a minimum volume of 100-150 liters per day.

4. **Freezer Utilization**:

- Ensure accurate documentation of freezer availability and maintenance with HO SAP.
- Manage freezer billing and supply documentation from distributor to retailer.
- Retrieve or reassign freezers from retailers not meeting volume expectations.

5. **Market Outstanding**:

- Confirm and report COB (Cash on Bill) to HO between the 10th and 15th of each month.
- New parties should not receive credit; reduce credit for existing parties to zero.
- Resolve old outstanding amounts and update inoperative customers' collection status weekly.

6. **Customer Volume and Transport**:

- Ensure existing customer volumes are maintained.
- Meet monthly target for TCPL (Transport Cost Per Liter) in secondary transport.
- Conduct monthly audits for primary and secondary routes.

7. **Daily Tasks**:

- Complete daily reporting and planning with ASM (Area Sales Manager) after-market work.

**Performance Scoring**:

- **Volume Target**:

- Achieve 100% of the target for full marks; 0% if not achieved.
- **DSR (Daily Sales Report)**:

- Update one DSR for two major distributors monthly: 50% for one, 100% for two.
- Submit manual DSR for all primary customers for full marks.
- **Field Assist Utilization**:

- Adhere to starting times: Milk Team by 7:00-7:30 AM, Product Team by 9:00-9:30 AM.
- Work a minimum of 7 hours daily. Less than 7 hours results in 0%.
- Complete 20-26 days of retail market work monthly for full marks.
- Retail coverage and call visits: Achieve at least 80% of scheduled calls and visit a minimum of 25 retailers.
- Make at least 50 new calls monthly and ensure productivity with 5 productive calls for full marks.

**Tray Monitor**:

- 0-25% excess from standard: 100%, 25%-60% excess from standard: 50%, Over 60% excess from standard: 0%

Contact Details:
**Job Types**: Full-time, Fresher

Pay: ₹20,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

**Experience**:

- total work: 2 years (preferred)

Work Location: In person


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