Digital Marketing Strategist
6 days ago
We are seeking an ambitious and results-driven Marketing Executive with a unique blend of skills to acquire new customers, build a great brand, drive audience growth, and excel in programmatic acquisition with technical expertise in Python.
The position is based in our Chennai (Teynampet) office, where you will work on key account growth, branding, marketing automation, marketing analytics, and data interpretation.
**Key Duties and Responsibilities include**:
Execute multiple marketing campaigns simultaneously using a data driven approach- Develop GTM strategies for upcoming products- Perform Search Engine Optimization- Develop and implement strategies to expand online communities and engage with existing audiences.- Leverage social media platforms, forums, and other online channels to foster a strong community presence.- Monitor and analyze campaign performance metrics, providing insights for continuous improvement.- Manage Marketing Automation- Utilize technical skills in Python to automate and optimize acquisition processes.- Generate Market Qualified Leads to expand our customer base- Pitch products to relevant clients and driving business growth- Attend local industry events and meetings- Research and identify new business opportunities- Comfortable making presentations to small and large audiences**Job Requirements and Qualifications**:
Degree in Marketing, Business Administration or a related field.
Prior experience in a similar role as well as experience building effective multi-channel marketing strategies (affiliate marketing, PPC, SEO, social media and other digital channels)
Outstanding ability to think creatively, identify and resolve problems
- Strong technical expertise in Python for programmatic acquisition is essential.Excellent analytical skills and leverage data, metrics, analytics and consumer behavior trends to drive actionable insights & recommendations.
- Excellent written and verbal communication skills, with the ability to engage with diverse audiences.
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