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SEO Executive

2 weeks ago

Kochi, India digitalfarm Full time

Job Title: SEO Executive (Remote)

Location: Remote

About the Role:
Key Responsibilities:

- Develop and implement effective search engine optimization (SEO) strategies
- Use AI tools to generate high-quality, SEO-friendly content
- Conduct keyword research to guide content teams
- Optimize website content, landing pages, and paid search copy
- Direct off-page optimization projects (e.g., link-building)
- Collaborate with social media and PPC teams to optimize campaigns
- Keep abreast of SEO and integrated marketing trends
- Monitor and analyze SEO statistics such as redirects, click rate, bounce rate, and others
- Prepare and present reports regularly on SEO campaign performance
- Coordinate with web designers to improve the navigation of a site to enhance its search engine ranking

Qualifications:

- Proven experience as an SEO Executive or similar digital marketing role
- Familiarity with AI content generation tools and techniques
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g., Google Analytics, WebTrends)
- Knowledge of standard and current SEO practices
- Experience with SEO reporting
- Familiarity with relevant tools (e.g., Conductor, Screaming Frog, MOZ) and web analytics tools (e.g., Google Analytics, WebTrends)
- Strong analytical skills
- Excellent command of the English language
- A team player with strong communication and collaboration skills

Desirable:

- Experience working in or with businesses in the UAE
- Additional language skills relevant to the UAE market

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 3 years (required)
- PPC Campaign Management: 3 years (required)
- total work: 3 years (required)