Web Merchandiser

21 hours ago

Bengaluru Karnataka, India SRI TRADER Full time

Role & Responsibilities

A Site/web Merchandiser is a site curator who collaborates with the merchandising, marketing & creative teams to put together a data-driven, perfectly shoppable, topical & engaging homepage. Hopscotch is the category creator offering Indian parents fashion for all occasions in a child’s life. If you join the Hopscotch team, you will be partnering with top pedigree managers in a fast-paced and rapidly growing environment.

As Site Merchandising Manager, you will bring a category-specific e-commerce experience to life through core digital merchandising tactics. The scope of your role includes:

- **Experience**: Implement and optimize site merchandising strategies that focus on conversion, findability, maximizing guest engagement, and frictionless shopping.
- **Content**: Provide business inputs and context to creative teams for execution, ensuring content is revenue-driving, on-brand, and impactful.
- **Analytics**: Monitor Key Performance Indicators (KPIs) across all devices and platforms, guest behaviour, market trends, and competitive insights to optimize short-term performance and to influence longer-term strategies.
- **Cross-Functional Partnerships**: Establish strong relationships across both functional and category peer groups. Partners with Merchandising, Marketing, Creative & Analytics teams to assist in developing compelling merchandising themes and story-telling for each season and across categories including online shops to feature trends, marketing initiatives and promotions.
- **Hygiene**: Examines the site daily to ensure the creative/content/user experience hygiene.
- **Lead**: Manage, guide and train the site merchandising team

Core Responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.
- Min 5 years of e-commerce/retail experience
- Strong analytical and quantitative skills, including financial and business metrics in addition to site metrics
- Prior experience in Site Merchandising

Mandatory
- Strong site merchandiser/web merchandiser profile
- Mandatory (Experience) - 5+ years of experience in e-commerce cataloguing experience (Home page, landing pages etc)
- Mandatory (Skills 1) - Experience in setting up perfectly shoppable homepages, banners & landing pages on the backend
- Mandatory (Skills 2) - Data driven by tracking performance of website and app pages and periodic quality check etc
- Mandatory (Skill 3) - Must have a minimum 1+ years of experience in a.Team handling

Preferred
- Preferred (Experience) - Experience in fashion industry

Job Specific Criteria
- CV Attachment is mandatory
- How many years of experience you have in the fashion, apparel, or lifestyle segment?
- Are you available to work on weekends during important events or campaigns?
- What's the team size that you have managed?
- Working Days -5 days/week

Pay: Up to ₹80,000.00 per month

Application Question(s):

- current salary ?
- expected salary ?
- notice period ?(less than 30 days )
- Do you have Experience in fashion industry ?
- Mandatory (Experience) - 5+ years of experience in e-commerce cataloguing experience (Home page, landing pages etc)?

Work Location: In person

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