PPC Executive

2 days ago


Bengaluru Karnataka, India Nuwizo Digital Full time

**Google Ads**:

- Manage **Search**, **Display**, **YouTube**, and **Shopping** campaigns.
- Optimize for **CPC**, **CTR**, and **ROI**.
- Conduct **keyword research** and **A/B testing**.
- **Meta Ads (Facebook/Instagram)**:

- Create and optimize ads for **CTR**, **CPC**, **ROAS**, and **CPA**.
- Use audience segmentation for better targeting.
- Perform **A/B testing** on ad creatives and formats.
- **WhatsApp Marketing**:

- Develop automated responses and **broadcast campaigns**.
- Analyze **open rates**, **response rates**, and **CTR**.
- **Display Ads**:

- Manage **Display Network** ads, focusing on **CTR**, **CPC**, and **conversion rates**.
- Implement **remarketing** strategies for better engagement.
- **Reporting**:

- Provide insights on **CPC**, **CTR**, **ROAS**, **CPA**, and **conversions**.
- Optimize campaigns using data from tools like Google Analytics and Meta Ads Manager.

**Skills & Qualifications**:

- Experience with **Google Ads**, **Meta Ads**, **Display Ads**, and **WhatsApp marketing**.
- Knowledge of **CPC**, **CTR**, **ROAS**, **CPA**, and **A/B testing**.
- Proficient in **Google Ads Manager**, **Meta Ads Manager**, **Google Analytics**.
- Creative with ad copy and visuals.
- WhatsApp Business API experience is a plus.

**Job Types**: Full-time, Permanent

Pay: ₹25,000.00 - ₹35,000.00 per month

**Benefits**:

- Flexible schedule
- Leave encashment
- Paid sick time
- Provident Fund

Schedule:

- Day shift
- Fixed shift
- Monday to Friday
- Morning shift

Ability to commute/relocate:

- Bangalore, Karnataka: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- PPC Campaign Management: 3 years (required)
- Google Ads: 3 years (required)
- Google Analytics: 3 years (required)

**Location**:

- Bangalore, Karnataka (required)

Work Location: In person


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