PPC Executive

2 days ago

Mohali Punjab, India Offshore Marketers Private Limited Full time

**Job Description: PPC Executive**

**Position**: PPC Specialist
**Experience**: 0.5 to 2 Years
**Location**: Mohali
**Employment Type**: Full-Time

**Key Responsibilities**:

- Assist in the creation, management, and optimization of PPC campaigns across various platforms.
- Conduct keyword research and analysis to identify effective keywords for campaigns.
- Monitor and analyze campaign performance, making recommendations for improvements.
- Help in the creation of ad copy and landing pages to enhance campaign effectiveness.
- Manage daily budget allocations, bid strategies, and overall PPC campaign health.
- Collaborate with the digital marketing team to ensure PPC campaigns align with broader marketing goals.
- Keep up-to-date with the latest trends and best practices in PPC and digital marketing.
- Prepare reports on campaign performance, including key metrics like CTR, CPC, and conversion rates.

**Qualifications**:

- 0.5 to 2 years of experience in PPC campaign management or a related digital marketing role.
- Basic knowledge of PPC platforms such as Google Ads and Bing Ads.
- Familiarity with analytics tools like Google Analytics is a plus.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Good communication skills, both written and verbal.
- Ability to manage time effectively and handle multiple tasks simultaneously.
- A passion for digital marketing and a willingness to learn and grow in the field.

**Preferred Skills**:

- Experience with social media advertising platforms such as Facebook Ads and LinkedIn Ads.
- Understanding of SEO principles and how they integrate with PPC.
- Certification in Google Ads or other relevant platforms is a plus.

**What We Offer**:

- A collaborative and supportive work environment.
- Opportunities for professional development and growth.
- Exposure to a variety of industries and clients.
- Competitive salary and benefits package.

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Monday to Friday
- Rotational shift

Application Question(s):

- Do you have hands-on experience managing Google Ads campaigns?
- Have you worked with Google AdWords?
- Are you familiar with setting up Search, Display, and Video ad campaigns?
- Have you used Google Keyword Planner for keyword research?
- Do you know how to track conversions using Google Ads and Google Tag Manager?
- Have you optimized ads for better CTR, Quality Score, or ROI?
- Are you comfortable creating ad copies and A/B testing different ad variations?
- Have you prepared performance reports for PPC campaigns?
- How many years of experience do you have in PPC/Google Ads?
- What is the maximum monthly budget you’ve managed for a single campaign?
- How many ad campaigns have you handled in the last 6 months?
- On a scale of 1-10, how confident are you in creating and managing Google Search ads?

**Education**:

- Bachelor's (required)

Work Location: In person

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