Digital Marketing
2 weeks ago
**Key Responsibilities**
- Design, build, and maintain our social media presence across all digital channels.
- Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Instrument conversion points and optimize user funnels.
- Collaborate with agencies and other vendor partners.
- Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate.Interview Guy+1Recruiting Resources+1Recruiting Resources+1Interview Guy+1
**Qualifications**
- Bachelor's degree in Marketing, Business, or a related field.
- Proven working experience in digital marketing.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
- Experience in optimizing landing pages and user funnels.
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
- Working knowledge of ad serving tools (e.g., DART, Atlas).
- Experience in setting up and optimizing Google AdWords campaigns.
- Working knowledge of HTML, CSS, and JavaScript development and constraints.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
**Job Types**: Full-time, Permanent
Pay: ₹22,000.00 - ₹23,000.00 per month
**Benefits**:
- Health insurance
Schedule:
- Morning shift
Work Location: In person
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