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Pr Executive
2 weeks ago
**How we roll**: In the land of The Marcom Avenue, the possibilities are endless. The Marksman and Markswoman you find here range from dreamers to visionaries to perfectionists to the outrightly eccentric and the occasionally rebellious. We stick to our core values. We refuse to work in silos. We like making money.
**Core values**: No storm can scare us when our ANCHOR keeps our feet on the ground.
**ANCHOR**:
**Accountability**: We live by the motto of ‘It’s up to me’, and embody accountability by embracing change and admitting our mistakes when necessary. We believe in actively seeking feedback rather than waiting for it. We take ownership of delivering on our commitments at all levels - individual, team, and company.
**Nonstop WOW**: We relentlessly pursue excellence, always pushing for 'the NEXT' great thing. We measure our actions and focus on achieving results, never settling for the first or easiest solution. We don’t believe in ‘good enough’.
**Client first**: We prioritize delivering on our promises, consistently meeting deadlines and proactively communicating with our clients. We push ourselves to complete our tasks before our clients even schedule meetings, ensuring their needs are met efficiently.
**Hire and develop the best**: We only recruit exceptional individuals who are self-motivated, proactive, and unafraid to take initiative. We foster self-development and hold high expectations for our team members.
**Open communication**: We value every person and their opinions, recognizing that great ideas can come from anywhere. We encourage everyone to express their thoughts, we build a culture of trust and openness.
**Reaching for more**: We are driven by our hunger and passion, embracing tough problems and new challenges. The Marcom Avenue thrives on a 'can-do' attitude, continuously raising the bar and striving for improvement in a dynamic learning environment.
**Open to work in an open work culture? (We’re Hiring)**: The Marcom Avenue is committed to fostering growth. We inspire individuals and brands to make a meaningful impact while nurturing an inclusive community that values diverse perspectives. As a people-first company, we prioritize the continuous growth and development of our dedicated marksmen, providing exceptional learning opportunities and supporting career advancement.
**PR Executive
The Marcom Avenue is looking for an PR Executive. The individual will join our client servicing team for working with our Corporate Sector Practice. This Practice services clients in Education, Human Resource, Insurance, Health, and Consumer Sector. The team works with some of the leading players in the industry.
The Account Executive will be expected to be actively involved in the day-to-day execution of client activities under the supervision and guidance of senior team members.
You will contribute to The Marcom Avenue’s performance by supporting the seniors in the team to manage client relationships and integrated communication (IC) programs, satisfying, and delighting clients business. You are required to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability.
**Core Job Responsibilities**:
- Stay updated on all your clients, their industries, and competitors by actively reading articles, press materials, marketing collateral and strategy documents.
- Help organize and participate in client brainstorm meetings and calls and never hesitate to ask informed questions and make creative recommendations; understand what is being done and how it adds value to your clients.
- Able to draft high quality and actionable client facing communications with mínimal assistance, including status reports, campaign summary reports, general account activity reports etc.
- Understand the media landscape and be able to help develop and customize media lists for your clients.
- Build media relationships and be able to leverage relevant knowledge to benefit your clients.
- Assist in press materials development and support the preparation of press events.
- Stay updated on social media trends and build relationships with key influencers and community contacts to optimize channels.
- Assist senior members in developing case studies and new business proposals.
- Consistently demonstrate integrity and credibility and build trust through inclusive behaviour.
**Requirements**:
- Educational Qualification - Graduate or Postgraduate in any stream or professional qualification in the field of public relations or marketing communication.
Experience - Minimum 1 - 2+ years of experience in PR agency
Prior experience in managing Consumer, Education & Corporate clients will be an added advantage.