SEO Executive

2 weeks ago

Thane, India ly Full time

**Company Overview**:
Ly is a leading company in the None industry. We specialize in providing innovative solutions to our clients and are committed to delivering exceptional results. As a team, we value creativity, collaboration, and continuous learning.

**Role and Responsibilities**:
As an SEO Executive at Ly, you will play a crucial role in optimizing our online presence to increase visibility and organic traffic. Your responsibilities will include:
Conducting keyword research to identify high-potential keywords relevant to our industry and clients.
Implementing on-page and off-page SEO techniques to improve website visibility and search engine ranking.
Monitoring website performance using SEO tools and analytics platforms.
Collaborating with the content team to develop SEO-friendly content.
Performing technical SEO audits and recommending website improvements.
Tracking and reporting on key SEO performance metrics, such as organic traffic, keyword rankings, and conversion rates.
Providing recommendations for website structure and design improvements for SEO purposes.
Implementing local SEO strategies if applicable.
Staying updated with industry trends and algorithm changes to adapt our SEO strategies accordingly.

**To be successful in this role, you should have**:
Minimum 1 year of experience in SEO.
Proficiency in using SEO tools and analytics platforms, such as Google Analytics and Google Search Console.
Strong knowledge of on-page and off-page SEO techniques.
Understanding of search engine algorithms and ranking factors.
Basic understanding of HTML, CSS, and website structure.
Excellent analytical skills and the ability to use data to make informed decisions.
Effective communication skills, both written and verbal.
Self-motivation and the ability to work independently as well as in a team.
Strong attention to detail and the ability to multitask.
Bachelor's degree in marketing, business, or a related field.
Certification in SEO or related digital marketing fields.
Experience with content management systems, such as WordPress.
Knowledge of local SEO strategies.

**Required Skills**:
SEO
Keyword Research
Website Optimization
Analytics
Content Development

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