Social Media Executive

2 weeks ago


Andheri East Mumbai Maharashtra, India Techknit Industries Full time

Social Media Executive Job Description

A Social Media Executive is responsible for developing and implementing a comprehensive social media strategy that aligns with the organization's marketing and branding objectives.

Key responsibilities include:

- *Social Media Strategy*: Developing and executing a social media strategy that drives engagement, brand awareness, and website traffic.
*Content Creation*: Creating and curating high-quality, engaging content for various social media platforms.
*Account Management*: Managing and maintaining social media accounts, ensuring consistency and brand voice.
*Engagement*: Responding to comments, messages, and reviews in a timely and professional manner.
*Analytics*: Monitoring and analyzing social media metrics to track performance, identify trends, and optimize content.
*Collaboration*: Working with cross-functional teams, including marketing, communications, and customer service.
*Staying Up-to-Date*: Keeping up with the latest social media trends, algorithm changes, and best practices.

**Required Skills**:

- *Social Media Knowledge*: Strong understanding of social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube.
*Content Creation*: Excellent writing, graphic design, and video production skills.
*Analytics*: Ability to analyze social media metrics and make data-driven decisions.
*Communication*: Strong communication and interpersonal skills.
*Creativity*: Ability to think creatively and develop innovative social media campaigns.
*Time Management*: Ability to manage multiple projects simultaneously and meet deadlines.Education and Experience
- *Bachelor's Degree*: In Marketing, Communications, or a related field.
*Experience*: 1-3 years of experience in social media marketing or a related field.Certifications
- *Social Media Certifications*: Hootsuite, Sprout Social, or Facebook Blueprint certifications are a plus.Work Environment
- *Full-time*: Most social media executive positions are full-time, with some opportunities for remote or hybrid work arrangements.
*Industry*: Social media executives can work in various industries, including marketing, advertising, and media.

Pay: ₹20,000.00 - ₹30,000.00 per month

**Benefits**:

- Leave encashment

Schedule:

- Day shift
- Morning shift

Work Location: In person



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