Digital Marketing Executive

23 hours ago

Nariman Point Mumbai Maharashtra, India Galiakotwala Engineering Company Full time

_Job Title :Digital Marketing Executive _
- Location: Nariman Point _
- Reporting: HOD/TL _
- **About the Organization:

- **_

Founded in 1987, Galiakotwala Engineering Company (GEC) is a global leader in delivering high-performance equipment for the chemical process and sulphuric acid industries. We specialize in corrosion-resistant alloys like CorFre, ensuring unmatched durability and efficiency. Our strength lies in end-to-end expertise—Design, Fabrication, and Installation Supervision—backed by cutting-edge facilities and rigorous quality control. Having formed legacy partnerships with industry giants, GEC continues to innovate and collaborate globally. With 40+ years of engineering excellence, we’re shaping the future of process solutions worldwide. We are extremely proud to have an average employee tenure of 10+ years in our organization
- **Role:

- **_
- **Responsibility**:_
- **Digital Marketing & Content Creation**

1. Develop and execute digital marketing strategies across platforms like LinkedIn, YouTube, Instagram, and industry forums

2. Design engaging posters, infographics, technical videos, and presentations to promote products and services

3. Regularly update and manage content on company social media handles, website, and digital brochures

4. Work closely with external creative agencies to design marketing materials such as brochures, creatives, and other collaterals

5. Track marketing performance and ROI and prepare fortnightly and monthly reports for the management
- **Lead Generation & Campaigns**

2. Work on industry-relevant keyword optimization and maintain visibility through organic and paid channels

3. Build and maintain a qualified lead pipeline and pass warm leads to the sales team

4. Maintain reports and dashboards of all running campaigns and their outcomes
- **Sales Team Coordination**

1. Collaborate with the Sales and BD team to understand client needs and prepare supporting materials

2. Assist the team with presentations, product showcases, and proposal support through visual/digital formats

3. Design and manage promotional assets required for exhibitions, events, and client visits
- **Brand Management**

1. Ensure brand consistency in messaging, visual identity, and tone across all digital platforms

2. Research and suggest innovative digital strategies aligned with chemical/engineering industry trends

3. Monitor competitor activity and suggest improvements in digital presence
- **Required Skills:

- **_
- Hands-on experience in digital marketing, graphic design, and social media management
- Strong knowledge of B2B industrial marketing, preferably in the chemical or engineering sectors
- Proficiency in design tools (Canva, Adobe Illustrator/Photoshop, etc.) and video editing software
- Strong understanding of technical content and ability to create engaging visuals for industrial products
- Good communication, coordination, and project management skills
- **Qualifications**_
- Bachelor’s Degree in Marketing, Mass Media, Communication, or Engineering with a creative/marketing mindset
- 2-4 years of experience in digital marketing, preferably in a B2B or manufacturing environment
- Certifications in Digital Marketing, Google Ads, or Social Media Strategy are an added advantage

**Job Types**: Full-time, Permanent

Pay: ₹350,000.00 - ₹650,000.00 per year

**Benefits**:

- Flexible schedule
- Food provided
- Health insurance
- Leave encashment
- Provident Fund

Schedule:

- Day shift

Supplemental Pay:

- Quarterly bonus

Work Location: In person

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