Digital Marketing Strategist

3 days ago


Kochi Kerala, India LYMDATA LABS Full time

We are looking for a talented Digital Marketing Strategist with 2+ years of experience to join our team and help us achieve our marketing goals through effective social media management and strategic planning.

Key Responsibilities:

- Develop, implement, and manage social media strategies to achieve marketing targets.
- Create, curate, and manage published content (images, video, written) across various social media platforms.
- Analyze and report on the performance of social media campaigns using tools like Google Analytics, Hootsuite, etc.
- Identify trends and insights, and optimize spend and performance based on these insights.
- Collaborate with other departments to ensure brand consistency and to support marketing and sales initiatives.
- Monitor SEO and user engagement and suggest content optimization.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Conduct competitive analysis and market research to identify opportunities for growth.
- Develop and manage a content calendar that aligns with the overall marketing strategy.

**Requirements**:

- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 1-2 years of proven experience in digital marketing, specifically in social media management (SMM).
- Strong understanding of social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and others.
- Excellent written and verbal communication skills.
- Experience in building and executing social media strategies.
- Proficiency in using social media management tools.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Creative thinker with strong problem-solving skills.
- Ability to work independently and as part of a team.
- Basic knowledge of SEO and web traffic metrics is a plus.

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Morning shift

**Experience**:

- total work: 1 year (preferred)

Work Location: Remote



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