Principal Digital Strategist

Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours
The challenge
The Digital Strategy Group works with C-level leadership at Adobe’s Enterprise customers to advise on strategies for customer-experience transformation and digital innovation. Our engagements employ Adobe’s digital benchmarking capabilities, industry trends, customer-journey mapping, organizational assessments and other techniques to deliver high-impact recommendations. Today, Adobe is at the forefront of enabling our customers’ digital transformation and new experience-led business models.
With the India market rapidly accelerating, we require a Digital Strategy Principal based in India, to lead and work on DSG Strategic Engagements. This role with work with the DSG Industry Practice leads across APAC (especially FSI, Retail, Travel, Government), providing them senior leadership and executive presence in market.
As a Digital Strategy Principal (India), you will both support the analysis for and lead strategy engagements with current and prospective Adobe customers. You will be a Strategic Adviser who brings real-world digital transformation knowledge to customers across sectors to drive business growth, optimize customer experience, amplify brand awareness, lower costs and improve productivity.
For each engagement, you will quarterback a team of experts (in areas such as digital marketing, customer-experience design, digital analytics and Value modelling) to conduct analyses and interviews, develop insights, identify use cases, model commercial value and deliver your findings and recommendations - outlining the value potential enabled by Adobe solutions/technologies by industry.
You will be a thought leader on trends, digital innovation, use cases, business case modelling, and relevant research and thought leadership in your industry.
In addition to 1:1 DSG Engagements, you will also be involved in:
Building and nurturing pipe
Running Exec connects with C suite Industry executives
Working with Marketing to scale thought leadership an extend our reach
Presenting at external events and Adobe’s biggest conferences (e.g. Experience Makers)
Adobe’s vision for industry and aligning GTM & solutions
White space modelling to identify new sales opportunities
Enablement with the field (Sales, Renewals, SCs, Partner team, Product Marketing) and with our Partners
- Work with field sales teams to understand and expand revenue opportunities
- Collaborate with sales and marketing to identify, accelerate and close sales pipeline
- Facilitate 1:1 or 1:Many customer visioning workshops (Design Thinking or Strategic)
- Contribute to practice development through thought leadership content, business benchmarking and best practice assessments
- Represent Adobe externally and internally on industry sector, innovation and value management related topics

You will work with a talented and motivated team, including alumni from top consulting firms and leading Digital organizations.
At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world by numerous “best places to work” awards. We are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to build your career, Adobe’s the place for you. Every day, we get to work with some of the most creative, analytical, authentic and inspiring people in the world.
What you need to succeed;
MBA or equivalent advanced degree
Relevant experience in either the Marketing function within a leading company or A top-tier management consulting organization or A top-tier digital agency
Expertise in FSI, Retail, Travel, Government
Experience in creating digital or marketing strategies along with a high-level understanding of the technologies and tactics needed for execution
Strong executive presence and communication skills, with ability to engage, advise and inspire senior executives
Outstanding problem solving and analytical skills including talent for conducting research
Ability to communicate complex ideas effectively verbally and in writing - and a strong presenter
High degree of intellectual curiosity and ability to absorb concepts quickly
Adobe is proud to be an Equal Employment Opportunity and affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national or