Digitla Strategist

Job Details

**Industry**
- Marketing and Advertising**Location**:

- Mumbai, Maharashtra, India**Function**
- Data Analyst**Employment Type**:

- Full-time**Work Exp. Reqd**:

- Mid-senior level**Education Reqd**:

- OtherCompensation
- Cash: 3 INR - 6 INR
- Equity: Not Provided

Role Overview

Also known as digital marketing strategists, digital strategists work on **integrating digital assets, raising brand awareness, collaborating on marketing campaigns, leading digital activation projects, and measuring the efficiency and effectiveness of digital channels**.

**Responsibilities**:

- Skills - knows basics of the following - SEO, social media, google ads, fb ads, google analytics.
- Research products, services and current strategies to identify new opportunities.
- Must be good with analysis, can crunch numbers well, must have worked with excel, ability to understand graphs and pie charts.
- Analyze web traffic metrics and suggest solutions to boost web presence.
- Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
- Build strong clients relationships through social media interaction
- Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
- Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency
- Identify advertising needs
- Establish best practices in digital marketing
- Stay up-to-date with digital technologies developments

**Requirements**:

- Problem-solving skills.
- Computer and tech-savvy.
- A creative perspective is preferred.
- Must have interpersonal skills.
- Good communication skills, written and spoken.