Content Marketer

4 days ago

Gurgaon, India Insidea Full time

Company Description

Insidea is on a mission to connect the world’s best CX talent with global opportunities.

Our mission makes it clear that we believe in a borderless world where talented people anywhere have access to the opportunities they deserve. We make that possible by identifying and recruiting the top 5% of customer support talent in Asia to help our global customers serve their customers, remotely & exceptionally.

For us building, high performing teams for our customers is the end goal. Diversity and impact sourcing is the way we are getting there.

We want to change the world, one hire at a time

Low pay and hazardous working conditions are just a few of the difficulties faced by BPO employees in many Asian cities. We’re determined to change that with our remote work model, flex options, and fair compensation policy. In that sense, we’re an unconventional Boutique BPO.

We’re playing our part in building the future of work, from India

**Job Description**:
As a Content Marketer at Insidea, you execute the inbound marketing strategies to build a brand and solid online presence for Insidea.

**What you do**
- Create content to drive leads, subscribers, awareness, and/or other important metrics (examples include ebooks, whitepapers, infographics, guides, newsletters, etc.)
- Collaborate with designers, sales, and external influencers and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience
- Convince others that your creative ideas are worth investing time and effort in. This role is at the core of the marketing team, and others will rely on your work every day.
- Manage and update our social media handles on a regular basis

**What you have**
- Excellent communication and writing skills
- Experience creating content for the web and generating audience (subscribers) online
- Editorial mindset that seeks to understand what audiences consume (understanding buyer's persona) and how to create it
- Ability to analyze and present content and social performance
- A dual-minded approach: You're highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions
- Ability to adopt the style, tone, and voice of our business' various types of content

Working at Insidea isn’t for everyone, we’re a small team set out to disrupt the outsourcing industry. We demand exceptional excellence both in the people we hire for our customers and our internal teams.

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