Social Media Strategist

2 weeks ago

Dwarka Delhi Delhi, India Shubhamkriti Jewels Full time

**About Us**

We are a growing jewellery brand, committed to blending tradition with modern design. Our mission is to reach a wider audience through innovative marketing and impactful storytelling. We are looking for a results-driven **Social Media Marketing Strategist** to join our team and scale our brand presence across digital platforms.

**Key Responsibilities**
- S**ocial media strategies** across platforms (Instagram, Facebook, YouTube, LinkedIn, etc.).
- Plan and run **paid ad campaigns** on Meta, Google, YouTube, and other platforms to drive traffic, leads, and conversions.
- Utilize **WhatsApp API marketing** to build customer engagement, broadcast campaigns, and automate communication.
- Track, measure, and present **performance reports** (ROI, reach, conversions, and engagement).
- Stay updated with the latest **digital marketing trends, tools, and strategies**.
- Work with designers, content creators, and influencers to create compelling campaigns.
- Build strategies for **lead generation, customer retention, and remarketing**.
- Manage budgets for ad campaigns, ensuring maximum ROI.

**Requirements**:

- Proven experience as a **Social Media Marketing Strategist / Digital Marketing Specialist**.
- Strong knowledge of **paid advertising campaigns** (Meta Ads, Google Ads, YouTube Ads).
- Experience with **WhatsApp API marketing tools** and other automation platforms.
- Ability to analyze metrics and deliver **data-driven insights & reports**.
- Creative mindset with strong **strategic planning skills**.
- Excellent communication and collaboration skills.
- Knowledge of jewellery, luxury, or e-commerce marketing (preferred but not mandatory).

**What We Offer**
- Competitive salary + performance incentives.
- Opportunity to work with a **fast-growing jewellery brand**.
- Creative freedom to bring your strategies to life.
- A collaborative team environment.

Pay: ₹15,000.00 - ₹35,000.00 per month

**Location**:

- Dwarka, Delhi, Delhi (preferred)

Work Location: In person

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