Digital Marketing Executive

3 days ago

Amritsar Punjab, India Qatalytic Technologies Full time

Implementing & Tracking Digital Marketing Campaigns for our clients across the channels.

**Responsibilities**:

- media and display advertising campaigns.
- Design, build and maintain our social media presence.
- Measure and report performance of all digital marketing campaigns, and assess against goals
- (ROI and KPIs).
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies.
- Plan, execute, and measure experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple
- channels and customer touch points.

**Requirements**:

- BS/MS degree in marketing or a related field
- Proven working experience in digital marketing
- media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture,
- WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement

**Qualification and Experience**:
Any Graduate/Post Graduate with around 1-4 years of Experience in Digital Marketing Field.

**Salary**: ₹20,000.00 - ₹25,000.00 per month

Schedule:

- Day shift
- Fixed shift
- Monday to Friday

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 2 years (preferred)

Work Location: In person

**Speak with the employer**

+91 8872323093

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