Digital Marketing Executive

1 week ago

Bengaluru Karnataka, India Exzellenz Career Shapers Private Limited Full time

Salary: Up to 40,000/
- Location: JP Nagar, Bangalore.
- Execute tests, collect and analyse data, and identify trends and insights to achieve maximum ROI in paid search campaigns.
- Track, report, and analyse website analytics and PPC initiatives and campaigns.
- Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies.
- Optimise copy and landing pages for search engine marketing.
- Perform ongoing keyword discovery, expansion, and optimisation.
- Research and implement search engine optimisation recommendations.
- Research and analyse competitor advertising links.
- Develop and implement a link-building strategy.
- Collaborate with the development team to ensure SEO best practices are properly implemented on newly developed code.
- Work with editorial and marketing teams to drive SEO in content creation and content programming.
- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.

**Tools**:

- Google Analytics
- Google Search Console
- SEMrush
- Ahrefs
- Google Keyword Planner
- Additional knowledge of automating tools is an added advantage.

**Qualifications**:

- Proven SEO experience.
- Proven SEM experience managing PPC campaigns across Google and other platforms.
- Solid understanding of performance marketing, conversion, and online customer acquisition.
- In-depth experience with website analytics tools (e.g., Google Analytics, Omniture).
- Experience with A/B and multivariate experiments.
- Working knowledge of HTML, CSS, and JavaScript development and constraints.
- Knowledge of ranking factors and search engine algorithms.
- Up to date with the latest trends and best practices in SEO and SEM.
- Bachelors/master’s degree in a relevant field
- 2-5 Years of experience

**CTC & Other Benefits Details**:

- 30 Annual leaves + 20 Government Holidays
- Long vacation during new year
- Laptop and Phone Provided
- PF, Health Insurance, Team Lunches
- Great job satisfaction
- Immense learning & personal development

Pay: ₹30,000.00 - ₹40,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Internet reimbursement
- Provident Fund

Schedule:

- Day shift

Application Question(s):

- What is your current and expected CTC ?

**Education**:

- Bachelor's (required)

**Experience**:

- Digital marketing: 2 years (required)

**Location**:

- Banglore, Karnataka (required)

Work Location: In person

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