Media Planner/buyer
3 days ago
**Media Planner - OOH Advertising/BTL Activation Firm (5-10 years)**
We are looking for a Media Planner (Market Specialist), with knowledge of outdoor advertising, based in Kolkata.
PRIMARY RESPONSIBILITIES:
Operational:
- Plan, monitor and implement the media campaigns executed in the local market.
- Establish long term relationships with the partners and suppliers of the market that coordinates.
- Generate, share and store the information provided by the local market suppliers
- Analyse and deliver the information on time, according to what is requested on the brief; reflecting the needs of the Media Plan to be submitted to the customer.
- Recommend the most suitable locations to support the Business Plan.
- Consolidate the information regarding the availability of approved space, and book them, once the plan is approved.
- Validate the cost allocation and suppliers with the Operations Department.
- Confirm to the supplier the approved spaces once the plan is approved.
- Check the list of approved elements to be controlled.
- Control the installation of the media assets.
- Take and select photos sent by suppliers for checking purposes.
Job description:
- Identifying and approaching institutional clients to sell our publications.
- Procuring new clients through direct contact, word-of-mouth, online research etc.
- Building relationship with existing clients to retain the clients and to increase our market share.
- Meeting monthly sales targets & KPIs.
- Timely Collection, follow-up for payments, adhere to the company guidelines for realization, and maintain accurate data in a systematic way.
- Crafting business proposals and contracts to draw in more revenue from clients.
- Negotiating with clients to secure the most attractive prices.
- Plan, organize, prioritize, schedule, monitor and control work in the short and long term, ensuring effective use of time, money and resources to meet objectives.
Requirement:
- Very good communication skill and presentable personality.
- Willing to be on field for 5-6 hours a day.
- Have a knack for selling and recognising business opportunities.
- Feel at ease in a goal-oriented environment and endeavour to overcome any obstacles that may prevent targets from being fulfilled.
- Demonstrate effective time management and planning abilities.
- 5 Plus years of similar experience would be added advantage.
**Salary**: ₹15,000.00 - ₹25,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Health insurance
**Schedule**:
- Day shift
- Rotational shift
**Supplemental Pay**:
- Commission pay
- Performance bonus
**Education**:
- Bachelor's (required)
**Experience**:
Total work in OOH Media : Minimum 5 years (required)
**Job Types**: Full-time, Permanent
**Salary**: ₹15,000.00 - ₹25,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Health insurance
Schedule:
- Day shift
- Rotational shift
Supplemental pay types:
- Performance bonus
- Yearly bonus
Ability to commute/relocate:
- Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- total work: 5 years (required)
**Speak with the employer**
+91 7044043306
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