Digital Marketing

1 day ago


Hyderabad Telangana, India KingResearch Academy Full time

**Job Title**: Digital Marketing Specialist

**Location**: Hyderabad

**Job Type**: Full-time

Reports to: Marketing Manager

**Company Overview**:
King Research Academy is a forward-thinking institution dedicated to excellence in education and research. We are looking for a creative and data-driven Digital Marketing Specialist to help expand our online presence and enhance our brand visibility.

**Position Overview**:
**Key Responsibilities**:
Develop, implement, and manage digital marketing campaigns across multiple platforms (social media, Google Ads, etc.).

Optimize content for the website and social media platforms to ensure it is SEO-friendly.

Analyze the success of digital campaigns through Google Analytics, tracking conversion rates, and adjusting strategies accordingly.

Manage and create engaging content for social media accounts (LinkedIn, Facebook, Instagram, etc.).

Research and monitor competitor marketing strategies to stay ahead in the industry.

Collaborate with the content and design teams to create appealing visuals, landing pages, and promotional materials.

Stay up-to-date with the latest marketing trends, best practices, and technologies.

Provide monthly reports on campaign performance and key metrics.

**Qualifications**:
Bachelor’s degree in Marketing, Communications, or a related field.

2+ years of experience in digital marketing or a similar role.

Proficiency in Google Analytics, Google Ads, and social media platforms.

Strong understanding of SEO and SEM.

Excellent written and verbal communication skills.

Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Analytical mindset with a passion for data-driven decision-making.

Preferred Skills:
Experience in the education sector or familiarity with marketing educational services.

Basic design skills (e.g., Canva, Adobe Photoshop) for creating visual content.

Knowledge of marketing automation tools like HubSpot.

**Salary**: Competitive, commensurate with experience.

Pay: ₹20,000.00 - ₹70,000.00 per month

Schedule:

- Day shift
- Monday to Friday

**Experience**:

- Digital marketing: 1 year (preferred)

Work Location: In person



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