SEO Executive

1 week ago

Prahlad Nagar Ahmedabad Gujarat, India Verve Systems Full time

**Job Description for Search Engine Optimization**

**Designation**

SEO

**Department**

Business Development

**Reports To**

Line Manager

**Education Qualification**

Bachelor's degree in Marketing, Business, Communications or related field required (Engineering preferred),Graduate/Post graduate

**Computer Proficiency**

Hands on with Internet, MS Excel, PowerPoint, and Word

**Desired Experience**
- Ability to work on multiple projects.
- Experience in creating/editing and promoting rich media content is a plus.
- Proficiency with Excel, including pivot tables, charts and graphs is a plus.
- Multi-lingual SEO experience is a plus.
- Proficiency with webmaster tools such as Google Webmaster Tools, Yahoo Site Explorer, etc.

**Skill Sets**
- Content creation, keyword research, and analysis
- Knowledge of Google Webmaster Tools, Yahoo Site Explorer
- HTML, CSS, XML sitemap submissions

**Job Knowledge**
- 2-4 years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
- Have successfully implemented SEO strategies with a goal of increasing traffic and visibility to content.
- Passionate about SEO, online marketing and emerging web technologies.
- Up to date understanding of search engine ranking signals with an eye toward their evolution
- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)

**Role & Responsibilities**
- Conduct keyword research to expand organic search footprint.
- Regularly perform competitive analysis.
- Perform site structure analysis and recommend improvements.
- Deploy effective internal linking strategies to improve content traffic and search engine visibility.
- Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
- Provide strategic and tactical recommendations for on-page optimizations for all new/existing support content.
- Generate necessary ranking reports.
- Perform ethical external linking campaigns.
- Perform forum/blog and article postings, and commenting.
- Monitor key SEO and business metrics, and provide insight into how to improve performance.
- Work with content team to optimize and test content for search engine friendliness
- Use appropriate social media platforms and techniques to promote support content.
- Use appropriate tools and techniques to optimize and promote rich media support content (videos, images, etc.)

**Key Skills**
- Customer Service
- Interpersonal Skills
- Oral & Written Communication
- Good presentation skill.
- Should be a team player with good ethics

**Salary**: ₹35,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Prahlad Nagar, Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 1 year (required)
- PPC Campaign Management: 1 year (required)
- total work: 1 year (required)

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