Demand Capture Officer

1 week ago


Navi Mumbai Maharashtra, India Unilever Full time

**ABOUT UNILEVER**:
Be part of the world’s most successful, purpose-led business. Work with brands that are well-loved around the world, that improve the lives of our consumers and the communities around us. We promote innovation, big and small, to make our business win and grow; and we believe in business as a force for good. Unleash your curiosity, challenge ideas and disrupt processes; use your energy to make this happen. Our brilliant business leaders and colleagues provide mentorship and inspiration, so you can be at your best. Every day, nine out of ten Indian households use our products to feel good, look good and get more out of life - giving us a unique opportunity to build a brighter future.

Every individual here can bring their purpose to life through their work. Join us and you’ll be surrounded by inspiring leaders and supportive peers. Among them, you’ll channel your purpose, bring fresh ideas to the table, and simply be you. As you work to make a real impact on the business and the world, we’ll work to help you become a better you

**Job Description of Demand Capture Officer, MT - IB**

**Company: HUL**

**Department: CD- Sale (IB)**

**Job Title: Demand Capture Officer, MT - IB (WL1A)**

**Reports TO: The DCO reports to Branch Sales Manager with dotted line to SE**

**Job Overview**:
DCO position is at the front end of the business. He/ She does not have any HUL employees as direct subordinates. Officer will have to assist BSM & Sales Executive in handling the account portfolio. DCO will be responsible for managing CSD / CPS business across various locations and URCs
- DCO’s primary job is to build capability of Sales Promoters & Shop boys hence need to have good understanding on roles and responsibility of key stakeholders.
- Ensuring that operations are aligned and smooth will be your responsibility so that the business grows on the back of strong supply chain.
- Maintaining stock levels, ensuring good supply fills to customer and firefighting concerns will be key actionable amongst others
- Responsible for forecasting the business and planning for stock supplies.
- It is required to have good understanding of 6P and able to relate with Share of Shelf, account’s assortment/ MBQ/planogram/promotion strategy and should be able to use DST effectively.
- Implement renovation as per schedule, execute all agreed TOT and ensuring ROI is also the key responsibility of DCO.

**Scope of work**:

- Managing activity at customer level for off take generation.
- DCO need to communicate with the higher-level officer of Army/Navy/Air force/Central Police.
- Primary job of DCO is to bridge the communication gap between Store and BSM and find out new opportunities in his/her area
- The problem solving done by the DCO is of an operational in nature but is very critical in ensuring customer delight to drive share of shelf and share of wallet.
- DCO proactively needs to identify the hotspot; should be able to negotiate with the outlet for HUL visibility; drives accountability with merchandizers to do the same.
- Prepare PJP for his team as per demand generation and needs to make effective sales call and ensure DO generation using DO/DST.

**Qualification**:

- MBA/PGDM degree in Sales/ Marketing with min 1-2 yrs of relevant experience
- Strong in inter
- personality and out going
- Should be target oriented and determined selling skills is required
- Proficiency in Malayalam language is preferred.


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