Digital Marketing Coordinator

1 day ago

Indiranagar Bengaluru Karnataka, India Magnolia Bakery(New York City) Bengaluru Full time

**Job Overview**:
**Key Responsibilities**:
**Campaign Management**:

- Assist in the development and implementation of marketing campaigns.

**Content Creation**:

- Assist in creating compelling content for various marketing materials, including blog posts, social media updates, newsletters, and promotional materials.
- Ensure all content aligns with brand guidelines and marketing strategies.

**Event Coordination**:

- Plan and execute company events.
- Coordinate logistics, manage event calendars, and ensure all promotional activities are completed on time.

**Market Research**:

- Conduct market research to identify new marketing opportunities.
- Analyze market trends and competitors to support marketing strategies.

**Digital Marketing**:

- Assist in managing social media accounts, including scheduling posts and engaging with the audience.
- Support SEO and SEM efforts to improve website traffic and search engine rankings.

**Reporting and Analytics**:

- Track, analyze, and report on the performance of marketing campaigns.
- Provide insights and recommendations based on data analysis to improve future marketing efforts.

**Collaboration**:

- Work closely with the sales team to ensure alignment between marketing and sales efforts.
- Collaborate with external vendors and agencies as needed.

**Administrative Support**:

- Maintain and update marketing databases and contact lists.
- Handle administrative tasks to support the marketing team, including scheduling meetings and organizing marketing materials.

**Qualifications**:

- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 1-2 years of experience in marketing or related roles.
- Strong written and verbal communication skills.
- Basic understanding of digital marketing, including SEO, PPC, and social media advertising.
- Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously.
- Creative thinker with strong problem-solving skills.
- Ability to work both independently and as part of a team.
- Familiarity with graphic design software (e.g., Adobe Creative Suite) is a plus.

**Working Conditions**:

- This position typically operates in a professional office environment.
- May require occasional travel for events or conferences.

**Job Types**: Full-time, Permanent

**Education**:

- Bachelor's (required)

**Experience**:

- Digital marketing: 1 year (required)
- total work: 1 year (preferred)

Work Location: In person

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