Performance Marketer

2 days ago

HSR Layout Bengaluru Karnataka, India AppsForBharat Full time

**About AppsforBharat**:
We are developing a range of mobile and web apps that will holistically address the devotional and spiritual needs of our users. Our first app (Sri Mandir) was launched in November 2020 — this app is at the intersection of spiritual offerings and gaming, and with that, we are moving a large offline behaviour online. It already has 1+ million Monthly Active Users with a 4.8 rating on Google Play Store.

We are looking for an experienced Performance Marketer to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

**Responsibilities**:

- Drive high ROI for AppsForBharat Pooja category by efficiently executing and scaling up Performance marketing campaigns on Facebook, Google, and other digital media platforms.
- Carefully track the performance of campaigns and continually optimize them by taking various data cuts and doing in-depth solutions.
- Prepare weekly and monthly reports on Campaign performance and share it with the leadership team.
- Keep experimenting with various constructs, campaign types, ad platforms etc. and generate actionable insights
- Own end-to-end channel management while liaising across functions - Creative, Business and Analytics.
- Drive continuous problem discovery to identify opportunity areas through research, outside-in and data analysis and recommend 10X user growth opportunities for Pooja vertical.
- Experiment & Scale new and emerging marketing opportunities, channels, and user cohorts

What we are looking for:

- 2+ years of experience in Growth, Performance marketing experience with a high-growth startup.
- Structured problem-solving with good communication skills.
- Data-driven with good excel skills.
- Enthusiastic about learning new skills and solving challenging problems
- Expertise in most of the key aspects of digital marketing - Performance marketing, digital brand building, social media marketing, and SEO
- Experience in managing marketing budgets and delivering ROI
- An ability to thrive in a fast-paced environment
- An entrepreneurial spirit and willing to roll up his/her sleeves to deliver to the goals when needed.
- Meticulous and deep attention to detail is a must.
- Experience in a B2C firm or any established startup is a brownie point

**Salary**: ₹1,000,000.00 - ₹1,500,000.00 per year

**Benefits**:

- Flexible schedule
- Health insurance
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund

Schedule:

- Day shift
- Monday to Friday
- Morning shift

Supplemental pay types:

- Performance bonus

Work Location: In person

**Speak with the employer**

+91 7829694054

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