Digital Marketing Executive

3 days ago

HSR Layout Sector Bengaluru Karnataka, India Exdera Full time

**Job Responsibility**

**Digital Strategy and Campaign Development**:

- Develop digital marketing and social media strategy; (both organic and paid) with a clear goal of brand awareness and lead generation.
- Collaborate closely with stakeholders (brand and design teams) to design and develop new innovative digital programs and multichannel ad campaigns
- Collaborate with internal-external partners to optimize Marketing campaigns for lead generation that has a Significant impact on the revenue pipeline
- Create, develop and own the organization’s entire inbound marketing engine across multiple platforms such as Google (SEO/SEM), Bing, LinkedIn, and any other relevant sites
- Identify any third-party websites, software review platforms, social media platforms or e-commerce platforms, etc. To place our product to gather an interested audience and generate high-value website traffic
- Build creative and engaging growth campaigns for scaling Inflects brand and driving sales-qualified leads as per the organization’s quarterly and annual revenue targets

**Digital Campaigns Execution**:

- Create and develop a thorough content marketing and worldwide distribution plan, content seeding program, referral programs, brand scaling programs on relevant third party sites.
- Proven experience in digital and performance marketing in a B2B technology company.
- Strategic mindset for devising quarterly digital plans aligned with annual marketing and business goals, Proficient in marketing research and statistical analysis. Self-motivated and customer-focused, Goal oriented tech marketer who is energetic, honest, and willing to take ownership of his/her work from creation, execution, and completion.

**Analytics & Insights**:

- Complete understanding of Web Analytics Tool or any relevant third-party analytics tools is preferred, Analyze and report campaign performance. Understanding of campaign optimization for peak performance & Formulate budgeting and spend analysis with maximum ROI.
- Expert knowledge in web analytics, 3rd Party analytics tools, and marketing automation platform

**Salary**: ₹30,000.00 - ₹45,000.00 per month

Schedule:

- Day shift
- Monday to Friday

Supplemental pay types:

- Yearly bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 2 years (preferred)
- total work: 2 years (preferred)
- campaign strategy: 2 years (preferred)

Work Location: In person

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