Digital Marketing Trainer

BloomX Academy, a new educational vertical of BloomX Business Solutions, is dedicated to fostering excellence in digital marketing through comprehensive, hands-on training. Located in Chhindwara, we equip aspiring marketers with the essential skills and certifications necessary to succeed in the fast-evolving digital landscape.

**Role Description -**

**Key Responsibilities**
- Training Delivery: Conduct dynamic, interactive training sessions covering all key aspects of digital marketing.
- Curriculum Development: Continuously update and refine the curriculum to include the latest digital marketing trends and tools.
- Certification Preparation: Guide students in preparing for key digital marketing certifications.
- Student Evaluation: Develop and administer assessments to evaluate student progress and understanding.
- Continuous Learning: Stay updated with the latest in digital marketing to ensure the curriculum and training sessions remain relevant and impactful.

**Detailed Skills and Expertise Required**

Core Digital Marketing Skills
- SEO: In-depth knowledge of on-page and off-page techniques, keyword research, and analytics tools.
- PPC Advertising: Expertise in Google Ads, Bing Ads, and campaign management including monitoring and optimization.
- Social Media Marketing: Proficient in creating and executing strategies across platforms like Facebook, Instagram, and LinkedIn.
- Content Marketing: Skills in content creation, strategy development, and understanding content distribution channels.
- Web Analytics: Proficiency in tools like Google Analytics for traffic analysis and campaign improvement.
- Mobile Marketing: Knowledge of mobile-specific strategies and analytics.
- E-commerce Marketing: Experience in driving online sales through various digital marketing techniques.

**Training and Pedagogical Skills**
- Instructional Design: Knowledge of educational theories and instructional design models such as ADDIE.
- Presentation Skills: Strong capability in creating and delivering engaging presentations.
- Public Speaking: Confident in addressing and engaging large groups effectively.
- Student Assessment and Feedback: Skilled in assessing student work and providing constructive feedback.
- Mentoring: Ability to coach and mentor students, enhancing their learning experience.

**Soft Skills**
- Interpersonal and Communication Skills: Excellent verbal and written communication skills.
- Adaptability: Able to modify teaching strategies based on learner needs and feedback.
- Problem-Solving Skills: Effective at solving issues that arise during training sessions.
- Time Management: Proficient in managing both personal and instructional time efficiently.

**Technical Proficiency**
- Learning Management Systems (LMS): Familiar with platforms like Moodle or Blackboard.
- Online Teaching Tools: Experienced with tools such as Zoom or Google Meet for virtual training sessions.

**Qualifications**
- Proven expertise in digital marketing with hands-on experience in managing comprehensive marketing campaigns.
- Excellent communication and interpersonal skills, capable of engaging a diverse student base.
- Strong presentation and training skills with the ability to create stimulating training materials and sessions.
- Bachelor’s degree in Marketing, Business, or a related field. Relevant certifications in digital marketing will be considered a plus (e.g., Google Analytics, Google Ads, Facebook Blueprint).
- Minimum of 3 years of experience in digital marketing and at least 1 year in a training or teaching role.

**Benefits**
- Competitive salary and performance bonuses.
- Professional development and continuous learning opportunities.
- Dynamic and supportive work environment.

**How to Apply**

Pay: Up to ₹40,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

Work Location: In person

Expected Start Date: 08/02/2025