PPC Executive

4 days ago

Mohali Punjab, India Offshore Marketers Private Limited Full time

**Job Description: PPC Specialist**

**Position**: PPC Specialist
**Experience**: 1-3 Years
**Location**: Mohali
**Employment Type**: Full-Time

**Key Responsibilities**:

- Plan, create, and manage PPC campaigns across search, display, and social media platforms.
- Conduct thorough keyword research and selection to ensure targeted and effective ad campaigns.
- Monitor, analyze, and optimize campaign performance to achieve key metrics such as CTR, CPC, and conversion rates.
- Manage ad copy creation, A/B testing, and landing page optimization to improve ad performance.
- Utilize tools like Google Analytics and other reporting tools to track campaign performance and generate actionable insights.
- Collaborate with the content and design teams to ensure ads are aligned with overall marketing strategies.
- Stay updated with the latest PPC trends, tools, and best practices to continuously improve campaign performance.
- Prepare regular performance reports and present findings and recommendations to stakeholders.

**Qualifications**:

- 3 years of hands-on experience managing PPC campaigns, preferably in an agency or fast-paced environment.
- Proficiency in Google Ads, Bing Ads, Facebook Ads, and other PPC platforms.
- Strong analytical skills with experience in using tools like Google Analytics, SEMrush, and other PPC management software.
- Excellent attention to detail and ability to work independently on multiple projects.
- Strong communication and presentation skills, with the ability to explain complex PPC concepts to non-specialists.
- Experience with A/B testing, ad copy creation, and landing page optimization.
- Google Ads Certification is a plus.

**What We Offer**:

- Competitive salary based on experience.
- Opportunity to work in a fast-growing and dynamic team.
- Continuous learning and professional development opportunities.

**Job Types**: Full-time, Permanent

**Benefits**:

- Provident Fund

Schedule:

- Monday to Friday
- Rotational shift

Application Question(s):

- Are you proficient in using Google Ads, Bing Ads, and Facebook Ads?
- How comfortable are you with tools like Google Analytics and SEMrush for tracking and optimizing PPC campaigns? ( 1 - 10 )
- Do you have at least 3 years of hands-on experience managing PPC campaigns?
- Are you comfortable with 3 PM to 12 AM Shift ?
- What's your current salary ?
- What's your Expected Salary ?

**Education**:

- Bachelor's (required)

**Experience**:

- total work: 3 years (required)
- PPC Campaign Management: 3 years (required)
- Analysis skills: 3 years (required)

Work Location: In person

Application Deadline: 20/09/2024

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