Digital Marketing Executive
5 days ago
Full-Time CORPORATE OFFICE- KOCHI 0 years
Digital Marketing Executive with Adobe Creative Suite, Photography and videography Skills.
We are seeking a talented and experienced Digital Marketing Executive with expertise in Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe After Effects, photography and videography.
In this role, you will be responsible for managing and executing digital marketing campaigns to promote our brand, products, and services across various online channels. Your proficiency in Adobe Creative Suite will be essential in creating visually compelling and engaging marketing materials.
**Responsibilities**:
1. Develop and implement digital marketing strategies to drive brand awareness, customer acquisition, and engagement.
2. Create visually appealing and impactful marketing materials, including graphics, illustrations, videos, and animations, using Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, and Adobe After Effects.
4. Design and optimize website graphics, banners, landing pages, and other digital assets to enhance user experience and conversion rates.
5. Manage and update content on various digital platforms, ensuring consistency and adherence to brand guidelines.
6. Conduct market research and analyze digital marketing trends to identify opportunities for growth and optimization.
7. Monitor and report on key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts.
8. Stay up-to-date with the latest industry trends, technologies, and best practices in digital marketing and Adobe Creative Suite.
9. Collaborate with cross-functional teams, including designers, content writers, developers, and marketing managers, to ensure the successful execution of marketing campaigns.
10. Maintain brand consistency and integrity across all digital marketing initiatives.
**Requirements**:
1. Bachelor's degree in Marketing, Communications, Graphic Design, or a related field.
2. Proven work experience as a Digital Marketing Executive or similar role.
3. Proficiency in Adobe Creative Suite, specifically Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, and Adobe After Effects.
4. Strong creative and visual design skills, with a keen eye for aesthetics and attention to detail.
6. Familiarity with web analytics tools, such as Google Analytics, to track and measure campaign performance.
7. Excellent written and verbal communication skills.
8. Strong project management and organizational skills, with the ability to multitask and meet deadlines in a fast-paced environment.
9. Ability to work independently as well as collaboratively in a team.
10. A portfolio showcasing previous digital marketing campaigns and design projects is highly desirable.
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