Associate-demand Generation(Usa Shift)

2 days ago


Delhi, India Ananta Tek Full time

We are looking for **Associate-Demand Generation(USA shift) **who will work hand in hand

with the International Sales Team, as well as the upper management of the Marketing team to

drive lead generation programs, processes, and systems. Working closely with other teams

within the marketing, the role will be to execute the enterprise demand generation strategy along

with building, implementing and measuring new systems, processes, and campaigns.

**A day in the life at work**
- Own the complete lead generation & management process from lead capture to

follow-up and tracking them through the entire sales cycle
- Coordinate with the prospects and sales team to set up business meetings/calls.

Further, briefing the sales team about the prospect after conducting secondary research

and collating relevant information.
- Engage in dialogue to understand client requirements and expectations
- Work collaboratively with Sales Team and obtain feedback on the quality of MQLs

generated from marketing campaigns
- Track full-funnel lead metrics and provide recommendations: program and campaign

investments based on conversion rates
- Measure, analyze, and report campaign performance and deliver weekly campaign

performance briefs to leadership
- Drive data capture and management. Provide regular database health checks,

cleansing, and augmentation.
- Partner closely with product marketing and campaign management teams to ensure

proper messaging, timing, and execution of one-off and ongoing campaigns across
- Knowledge of Sales funnel and pipeline structure
- Proven B2B International Sales track record(USA geography)
- Quick learner with strong negotiating skills.
- Minimum of 2-year sales experience and a maximum of 5 years experience is required.
- Graduation must(Preferable B.Tech/B.E. in Computer Engineering and Information

Technology)
- Must be available for night shifts(USA timings)
- Experience in Ecommerce and Customized software sales would be an additional

advantage
- Location: Hybrid mode
- Max salary: Rs 27000 in hand per month.

**What you need**:

- Highly experienced in implementing enterprise lead generation programs and

processes
- Strong technical aptitude, fantastic management skills with a great track record of

working across sales, marketing and technology teams
- Proactive, decisive, independent thinker and should be good into industry research
- Solution-oriented approach with proven ability producing technically accurate, high
- quality results
- Demonstrated ability to come up to speed quickly on a new campaign and balance

multiple campaigns
- Experience creating task-based and process flow documentation
- Excellent interpersonal communication skills
- Strong analytical skills with marketing science
- Must be available for night shifts(USA timings)



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