Marketing Executive

2 days ago

Pathankot, India Cancer Centers of America Full time

Introduce the hospital services, specialties, and differentiators to the physician community in the allotted area.
- Support leadership in developing the annual marketing plan based on which the monthly marketing plans are devised.
- Responsible for networking with the physicians in allotted area and build rapport with them, meet up with them as per the marketing plan.
- Develop new customers and generate sales.
- Motivation and monitoring of the sales and marketing team.
- Understanding and assessing market potential for key untapped markets and strategizing for brand growth.
- Collecting market intelligence on customer expectations and competitor activities to develop knowledge and expertise on needs, trends and emerging strategies.
- Invite physicians for CME programs and ensure their participation.
- Responsible for coordinating medical camps.
- Responsible maintaining patient flow from tie ups with Corporates and Third-Party Administrators (Health Insurance) in the allotted regions; claim submissions as applicable in respective regions.
- Increasing the volume of services for the different healthcare services of the Hospital.
- Assist in planning and preparation for ongoing ORCs, circulating of advertisements, movement of materials prior to the ORCs, which are scheduled as per the marketing calendar.
- Assist in follow-up with patients on their needs that have come from their area/region and ensuring the referring doctor is kept in the loop.

**Job Types**: Full-time, Permanent

**Salary**: ₹15,000.00 - ₹30,000.00 per month

**Benefits**:

- Provident Fund

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Lead generation: 2 years (preferred)
- Hospital Industry: 2 years (preferred)
- Pharma: 2 years (preferred)

**Language**:

- English (preferred)

**Speak with the employer**
+91 9875980130

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