Digital Marketing Executive

12 hours ago


Kolkata, India Ivan web solutions Full time

Ivan web solutions, Kolkata, IN

Must be proactively able to maintain/improve search engine ranking for targeted keywords, link building, blog posting etc. Develop content for web sites & related corporate sites. Should be good with creative writing for supporting Social Media promotions.

**Required Skills**:

- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Must Have knowledge Of ORM, App store optimization & adwords.

**Additional Requirements**:

- 1 to 2 years Experience
- BCA/MCA
- Proven experience as Digital Marketing



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